Call Centre- Computer Telephone Integration

Call centre largely came into being as a result of consumerneeds converging with enabling technology- and by the companiesrecognising the revenue opportunities generated by meetingthose needs thereby increasing customer satisfaction. Regardlessof the specific application or activity of a Call centre...

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Bibliographic Details
Main Authors: Dražen Kovačević, Arijana Macura, Branko Maković
Format: Article
Language:English
Published: University of Zagreb, Faculty of Transport and Traffic Sciences 2012-10-01
Series:Promet (Zagreb)
Online Access:http://www.fpz.unizg.hr/traffic/index.php/PROMTT/article/view/775
Description
Summary:Call centre largely came into being as a result of consumerneeds converging with enabling technology- and by the companiesrecognising the revenue opportunities generated by meetingthose needs thereby increasing customer satisfaction. Regardlessof the specific application or activity of a Call centre, customersatisfaction with the interaction is critical to the revenuegenerated or protected by the Call centre. Physical(v, Call centreset up is a place that includes computer, telephone and supervisorstation. Call centre can be available 24 hours a day - whenthe customer wants to make a purchase, needs information, orsimply wishes to register a complaint.
ISSN:0353-5320
1848-4069