CRM 2.0 within E-Health Systems: Towards Achieving Health Literacy & Customer Satisfaction
Customer Relationship Management (CRM) within healthcare organization can be viewed as a strategy to attract new customers and retaining them throughout their entire lifetime of relationships. At the same time, the advancement of Web technology known as Web 2.0 plays a significant part in the CRM tr...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
State Islamic University Sunan Kalijaga
2012-12-01
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| Series: | IJID (International Journal on Informatics for Development) |
| Online Access: | http://ejournal.uin-suka.ac.id/saintek/ijid/article/view/163 |