Japanese Open Innovation in Silicon Valley: Innovation Outposts as Effective
We define open innovation as a business management model for innovation that promotes collaboration with people and organisations outside the company. This research illustrates how Japanese companies focus on collaboration, ecosystem development, and user integration to initiate social innovation...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura Universitatii din Oradea
2021-12-01
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| Series: | Analele Universităţii din Oradea. Relaţii Internaţionale şi Studii Europene |
| Subjects: | |
| Online Access: | https://www.analerise.igri.ro/resurse/reviste/2021/Fumiaki%20TAJIRI_Ana%20DAMASCHIN_Tudor%20Mihai%20TOMOS_Cristian%20Iulian%20VLAD.pdf |
| Summary: | We define open innovation as a business management model for innovation
that promotes collaboration with people and organisations outside the company. This
research illustrates how Japanese companies focus on collaboration, ecosystem
development, and user integration to initiate social innovation opportunities. The authors
worked with investors, key executives, and business architects from NTT Docomo Ventures,
Inc. to underpin the main characteristics of their social innovation strategy and to determine
how their organisations draw from experience in user engagement and their corporate
philosophy to create sustainable business models and to develop a unique and long-lasting
value proposition |
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| ISSN: | 2067-1253 2067-3647 |