APA (7th ed.) Citation

Zhang, Q., Wang, Y., & Ariffin, S. K. (2024). Consumers purchase intention in live-streaming e-commerce: A consumption value perspective and the role of streamer popularity. Public Library of Science (PLoS).

Chicago Style (17th ed.) Citation

Zhang, Qi, Yuling Wang, and Shaizatulaqma Kamalul Ariffin. Consumers Purchase Intention in Live-streaming E-commerce: A Consumption Value Perspective and the Role of Streamer Popularity. Public Library of Science (PLoS), 2024.

MLA (9th ed.) Citation

Zhang, Qi, et al. Consumers Purchase Intention in Live-streaming E-commerce: A Consumption Value Perspective and the Role of Streamer Popularity. Public Library of Science (PLoS), 2024.