Relationship among Travel Motivation, Satisfaction and Revisit Intention of Skiers: A Case Study on the Tourists of Urumqi Silk Road Ski Resort

With the approach of the Beijing Winter Olympics in 2022, the ski tourism market in mainland China is gradually heating up. As an important node city of the Silk Road Economic Belt, Urumqi is vigorously developing winter tourism to enhance its image as an urban tourism spot. In this study, visitors...

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Bibliographic Details
Main Authors: Xiaoshan He, Jian Ming Luo
Format: Article
Language:English
Published: MDPI AG 2020-08-01
Series:Administrative Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3387/10/3/56