The Effect of Persuasive Design on the Adoption of Exposure Notification Apps: Quantitative Study Based on COVID Alert

BackgroundThe adoption of contact tracing apps worldwide has been low. Although considerable research has been conducted on technology acceptance, little has been done to show the benefit of incorporating persuasive principles. ObjectiveThis research aimed to inve...

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Bibliographic Details
Main Authors: Kiemute Oyibo, Plinio Pelegrini Morita
Format: Article
Language:English
Published: JMIR Publications 2022-09-01
Series:JMIR Formative Research
Online Access:https://formative.jmir.org/2022/9/e34212

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