Gutenberg’s death in the Balkans: news values in Kosovo and Albania

AbstractWhen the audience shifted online in the age of social media and platformization, the gulf amongst journalists on what constitutes news today grew. Television journalists and editors continue to feel that the public should be provided with the information they need, i.e. the elite-centric met...

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Main Authors: Hasan Saliu, Ramadan Çipuri, Xhevahire Izmaku
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Arts & Humanities
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311983.2024.2303197
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author Hasan Saliu
Ramadan Çipuri
Xhevahire Izmaku
author_facet Hasan Saliu
Ramadan Çipuri
Xhevahire Izmaku
author_sort Hasan Saliu
collection DOAJ
description AbstractWhen the audience shifted online in the age of social media and platformization, the gulf amongst journalists on what constitutes news today grew. Television journalists and editors continue to feel that the public should be provided with the information they need, i.e. the elite-centric method, whereas digital journalists and social media managers believe that the public should be presented with what the public wants, i.e. the popular-centric approach. As a result, the aim of this article is to investigate the news values considered by journalists and editors in Kosovo and Albanian media. The results of in-depth semi-structured interviews with journalists, editors, and social media managers demonstrate that Kosovo, which has the youngest population in Europe, has no paper press since the beginning of 2020, although the press in Albania survives for traditional third-age readers. Televisions are elite-focused; however, in Kosovo, televisions adapt items for social media, aimed at a younger audience. In both countries, digital journalism is increasingly audience-focused, with sensation, entertainment, and conflict as the primary news values. Regardless of the standardized methods, the article proposes that different countries be evaluated for newsworthiness based on their political and socioeconomic environments.
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spelling doaj.art-04cb570da47c48a7973d9775bc1f093d2024-01-22T06:59:13ZengTaylor & Francis GroupCogent Arts & Humanities2331-19832024-12-0111110.1080/23311983.2024.2303197Gutenberg’s death in the Balkans: news values in Kosovo and AlbaniaHasan Saliu0Ramadan Çipuri1Xhevahire Izmaku2Faculty of Mass Communication, AAB College, Pristina, KosovoDepartment of Journalism and Communication, University of Tirana, Tirana, AlbaniaFaculty of Mass Communication, AAB College, Pristina, KosovoAbstractWhen the audience shifted online in the age of social media and platformization, the gulf amongst journalists on what constitutes news today grew. Television journalists and editors continue to feel that the public should be provided with the information they need, i.e. the elite-centric method, whereas digital journalists and social media managers believe that the public should be presented with what the public wants, i.e. the popular-centric approach. As a result, the aim of this article is to investigate the news values considered by journalists and editors in Kosovo and Albanian media. The results of in-depth semi-structured interviews with journalists, editors, and social media managers demonstrate that Kosovo, which has the youngest population in Europe, has no paper press since the beginning of 2020, although the press in Albania survives for traditional third-age readers. Televisions are elite-focused; however, in Kosovo, televisions adapt items for social media, aimed at a younger audience. In both countries, digital journalism is increasingly audience-focused, with sensation, entertainment, and conflict as the primary news values. Regardless of the standardized methods, the article proposes that different countries be evaluated for newsworthiness based on their political and socioeconomic environments.https://www.tandfonline.com/doi/10.1080/23311983.2024.2303197News valuessocial mediadigital journalismplatformizationtelevisionpublic
spellingShingle Hasan Saliu
Ramadan Çipuri
Xhevahire Izmaku
Gutenberg’s death in the Balkans: news values in Kosovo and Albania
Cogent Arts & Humanities
News values
social media
digital journalism
platformization
television
public
title Gutenberg’s death in the Balkans: news values in Kosovo and Albania
title_full Gutenberg’s death in the Balkans: news values in Kosovo and Albania
title_fullStr Gutenberg’s death in the Balkans: news values in Kosovo and Albania
title_full_unstemmed Gutenberg’s death in the Balkans: news values in Kosovo and Albania
title_short Gutenberg’s death in the Balkans: news values in Kosovo and Albania
title_sort gutenberg s death in the balkans news values in kosovo and albania
topic News values
social media
digital journalism
platformization
television
public
url https://www.tandfonline.com/doi/10.1080/23311983.2024.2303197
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