MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL
A study conducted on marketing and value chain analysis of Jumli Marshi. Chandananth municipality and Tatopani rural municipality in Jumla district were selected for study. Survey was carried out in September, 2019 to collect information from growers and traders as well. Semi-structured questionnair...
| Main Authors: | , , , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
iVolga Press
2022-11-01
|
| Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
| Subjects: | |
| Online Access: | http://rjoas.com/issue-2022-11/article_19.pdf |
| _version_ | 1797696030068703232 |
|---|---|
| author | Madan D. Smriti S. Lekh R.N. Dipak S. Aunsha K. Hema J. Pankaj K.Y. |
| author_facet | Madan D. Smriti S. Lekh R.N. Dipak S. Aunsha K. Hema J. Pankaj K.Y. |
| author_sort | Madan D. |
| collection | DOAJ |
| description | A study conducted on marketing and value chain analysis of Jumli Marshi. Chandananth municipality and Tatopani rural municipality in Jumla district were selected for study. Survey was carried out in September, 2019 to collect information from growers and traders as well. Semi-structured questionnaire were used to collect the primary data from 60 respondents by using purposive sampling technique. Out of 0.59 ha total average cultivated area, only 0.29 ha area were under Jumli Marshi cultivation with productivity of 2 mt/ha. About 85% of total population was found to be engaged in agriculture. Farm gate price was found to be Rs 50 per kg and in distant market was Rs 180 per kg and 65% of farmers use wholesaler marketing channels. The production cost per kg of Marshi rice was found to be Rs 18.5, having net gross margin of Rs 36587.33 per ha. The B/C ratio was found to be 2.69.The productivity and area under Marshi cultivation was in decreasing trend in recent years. The major production problem was found to be lack of proper technical knowledge and major marketing problem was found to be price instability. Marshi rice cultivation is highly profitable occupation in contest of Jumla district and can be commercialized in large scale but proper policies; marketing systems and technical knowledge awareness programs should be implemented to overcome major problems in Marshi rice cultivation and production. |
| first_indexed | 2024-03-12T03:20:42Z |
| format | Article |
| id | doaj.art-0540648a3bee46d5ade65caa7f345611 |
| institution | Directory Open Access Journal |
| issn | 2226-1184 |
| language | English |
| last_indexed | 2024-03-12T03:20:42Z |
| publishDate | 2022-11-01 |
| publisher | iVolga Press |
| record_format | Article |
| series | Russian Journal of Agricultural and Socio-Economic Sciences |
| spelling | doaj.art-0540648a3bee46d5ade65caa7f3456112023-09-03T13:59:24ZengiVolga PressRussian Journal of Agricultural and Socio-Economic Sciences2226-11842022-11-0113111176186MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPALMadan D.0Smriti S.1Lekh R.N.2Dipak S.3Aunsha K.4Hema J.5Pankaj K.Y.6Institute of Agriculture and Animal Science, Gokuleshwor CollegeInstitute of Agriculture and Animal Science, Gokuleshwor CollegeInstitute of Agriculture and Animal Science, Gokuleshwor CollegeInstitute of Agriculture and Animal Science, Gokuleshwor CollegeInstitute of Agriculture and Animal Science, Gokuleshwor CollegeInstitute of Agriculture and Animal Science, Gokuleshwor CollegeUniversity of Agriculture and Forestry of Rampur ChitwanA study conducted on marketing and value chain analysis of Jumli Marshi. Chandananth municipality and Tatopani rural municipality in Jumla district were selected for study. Survey was carried out in September, 2019 to collect information from growers and traders as well. Semi-structured questionnaire were used to collect the primary data from 60 respondents by using purposive sampling technique. Out of 0.59 ha total average cultivated area, only 0.29 ha area were under Jumli Marshi cultivation with productivity of 2 mt/ha. About 85% of total population was found to be engaged in agriculture. Farm gate price was found to be Rs 50 per kg and in distant market was Rs 180 per kg and 65% of farmers use wholesaler marketing channels. The production cost per kg of Marshi rice was found to be Rs 18.5, having net gross margin of Rs 36587.33 per ha. The B/C ratio was found to be 2.69.The productivity and area under Marshi cultivation was in decreasing trend in recent years. The major production problem was found to be lack of proper technical knowledge and major marketing problem was found to be price instability. Marshi rice cultivation is highly profitable occupation in contest of Jumla district and can be commercialized in large scale but proper policies; marketing systems and technical knowledge awareness programs should be implemented to overcome major problems in Marshi rice cultivation and production.http://rjoas.com/issue-2022-11/article_19.pdfaromajumli marshimarketingnepalvalue chainrice |
| spellingShingle | Madan D. Smriti S. Lekh R.N. Dipak S. Aunsha K. Hema J. Pankaj K.Y. MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL Russian Journal of Agricultural and Socio-Economic Sciences aroma jumli marshi marketing nepal value chain rice |
| title | MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL |
| title_full | MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL |
| title_fullStr | MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL |
| title_full_unstemmed | MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL |
| title_short | MARKETING AND VALUE CHAIN ANALYSIS OF JUMLI MARSHI RICE IN NEPAL |
| title_sort | marketing and value chain analysis of jumli marshi rice in nepal |
| topic | aroma jumli marshi marketing nepal value chain rice |
| url | http://rjoas.com/issue-2022-11/article_19.pdf |
| work_keys_str_mv | AT madand marketingandvaluechainanalysisofjumlimarshiriceinnepal AT smritis marketingandvaluechainanalysisofjumlimarshiriceinnepal AT lekhrn marketingandvaluechainanalysisofjumlimarshiriceinnepal AT dipaks marketingandvaluechainanalysisofjumlimarshiriceinnepal AT aunshak marketingandvaluechainanalysisofjumlimarshiriceinnepal AT hemaj marketingandvaluechainanalysisofjumlimarshiriceinnepal AT pankajky marketingandvaluechainanalysisofjumlimarshiriceinnepal |