It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation

Clear research questionnaires ultimately help to ensure the reliability and comparability of the data that they gather (Fowler 1992; Lenzner 2012; Moroney and Cameron 2016). This paper explores the intersection of best practices in the fields of questionnaire design and intralingual translation as a...

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Main Author: Lotz, Susan
Format: Article
Language:Afrikaans
Published: Stellenbosch University 2017-12-01
Series:Stellenbosch Papers in Linguistics Plus
Subjects:
Online Access:https://spilplus.journals.ac.za/pub/article/view/740
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author Lotz, Susan
author_facet Lotz, Susan
author_sort Lotz, Susan
collection DOAJ
description Clear research questionnaires ultimately help to ensure the reliability and comparability of the data that they gather (Fowler 1992; Lenzner 2012; Moroney and Cameron 2016). This paper explores the intersection of best practices in the fields of questionnaire design and intralingual translation as a means to ensure clarity and comprehensibility in research questionnaires. The questionnaire design perspective on comprehensibility (as represented by the 2010, 2011 and 2012 studies by Lenzner and colleagues, and work done by Knäuper et al. (1997) and Krosnik (1991)) essentially requires intralingual translation for questionnaires that do not meet the clarity requirement. To illustrate how intralingual translation in the form of plain language practice can operationalise comprehensibility (Nisbeth Jensen 2015), a short case study is presented. It chronicles a case of interlingual translation that has evolved into an intralingual translation endeavour. A client had a copyrighted medical research questionnaire, originally in American English, translated into Afrikaans and isiXhosa. Initially, the language service provider was not allowed any interventions in the source text. Testing of this questionnaire and its translations then revealed that the questionnaires were incomprehensible to their respondents. In this paper, the intralingual interventions required to improve comprehensibility of the questionnaire are classified in terms of the four parameters that Zethsen (2009) has identified in this regard, namely knowledge, time, culture and space. In addition, a fourfold text assessment checklist for ensuring clarity in questionnaires is proposed. This checklist may prove valuable for highlighting areas in questionnaires that need intralingual translation – whether used as motivation for a client or as a starting point for an intralingual intervention itself.
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spelling doaj.art-057ee09583f341839cabe0554acf573f2022-12-22T02:34:06ZafrStellenbosch UniversityStellenbosch Papers in Linguistics Plus1726-541X2224-33802017-12-0153016718110.5842/53-0-740It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translationLotz, Susan0Stellenbosch University, South AfricaClear research questionnaires ultimately help to ensure the reliability and comparability of the data that they gather (Fowler 1992; Lenzner 2012; Moroney and Cameron 2016). This paper explores the intersection of best practices in the fields of questionnaire design and intralingual translation as a means to ensure clarity and comprehensibility in research questionnaires. The questionnaire design perspective on comprehensibility (as represented by the 2010, 2011 and 2012 studies by Lenzner and colleagues, and work done by Knäuper et al. (1997) and Krosnik (1991)) essentially requires intralingual translation for questionnaires that do not meet the clarity requirement. To illustrate how intralingual translation in the form of plain language practice can operationalise comprehensibility (Nisbeth Jensen 2015), a short case study is presented. It chronicles a case of interlingual translation that has evolved into an intralingual translation endeavour. A client had a copyrighted medical research questionnaire, originally in American English, translated into Afrikaans and isiXhosa. Initially, the language service provider was not allowed any interventions in the source text. Testing of this questionnaire and its translations then revealed that the questionnaires were incomprehensible to their respondents. In this paper, the intralingual interventions required to improve comprehensibility of the questionnaire are classified in terms of the four parameters that Zethsen (2009) has identified in this regard, namely knowledge, time, culture and space. In addition, a fourfold text assessment checklist for ensuring clarity in questionnaires is proposed. This checklist may prove valuable for highlighting areas in questionnaires that need intralingual translation – whether used as motivation for a client or as a starting point for an intralingual intervention itself.https://spilplus.journals.ac.za/pub/article/view/740comprehensibilityintralingual translationplain languagequestionnaire designquestionnaires
spellingShingle Lotz, Susan
It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
Stellenbosch Papers in Linguistics Plus
comprehensibility
intralingual translation
plain language
questionnaire design
questionnaires
title It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
title_full It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
title_fullStr It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
title_full_unstemmed It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
title_short It may be copyrighted, but it still needs help: improving research questionnaires by means of intralingual translation
title_sort it may be copyrighted but it still needs help improving research questionnaires by means of intralingual translation
topic comprehensibility
intralingual translation
plain language
questionnaire design
questionnaires
url https://spilplus.journals.ac.za/pub/article/view/740
work_keys_str_mv AT lotzsusan itmaybecopyrightedbutitstillneedshelpimprovingresearchquestionnairesbymeansofintralingualtranslation