Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis

This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...

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מידע ביבליוגרפי
Main Authors: Ali Gohary, Kambiz Heidarzadeh Hanzaee
פורמט: Article
שפה:English
יצא לאור: Business School, Holy Spirit University of Kaslik (USEK) 2014-10-01
סדרה:Arab Economic and Business Journal
נושאים:
גישה מקוונת:http://www.sciencedirect.com/science/article/pii/S2214462514000206