Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis
This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...
Главные авторы: | Ali Gohary, Kambiz Heidarzadeh Hanzaee |
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Формат: | Статья |
Язык: | English |
Опубликовано: |
Business School, Holy Spirit University of Kaslik (USEK)
2014-10-01
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Серии: | Arab Economic and Business Journal |
Предметы: | |
Online-ссылка: | http://www.sciencedirect.com/science/article/pii/S2214462514000206 |
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