Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis
This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...
Автори: | Ali Gohary, Kambiz Heidarzadeh Hanzaee |
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Формат: | Стаття |
Мова: | English |
Опубліковано: |
Business School, Holy Spirit University of Kaslik (USEK)
2014-10-01
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Серія: | Arab Economic and Business Journal |
Предмети: | |
Онлайн доступ: | http://www.sciencedirect.com/science/article/pii/S2214462514000206 |
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