Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis

This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...

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Những tác giả chính: Ali Gohary, Kambiz Heidarzadeh Hanzaee
Định dạng: Bài viết
Ngôn ngữ:English
Được phát hành: Business School, Holy Spirit University of Kaslik (USEK) 2014-10-01
Loạt:Arab Economic and Business Journal
Những chủ đề:
Truy cập trực tuyến:http://www.sciencedirect.com/science/article/pii/S2214462514000206

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