Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis

This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...

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Détails bibliographiques
Auteurs principaux: Ali Gohary, Kambiz Heidarzadeh Hanzaee
Format: Article
Langue:English
Publié: Business School, Holy Spirit University of Kaslik (USEK) 2014-10-01
Collection:Arab Economic and Business Journal
Sujets:
Accès en ligne:http://www.sciencedirect.com/science/article/pii/S2214462514000206