Personality Traits as Predictors of Shopping Motivations and Behaviors: A Canonical Correlation Analysis

This study examines the relationship between Big Five personality traits with shopping motivation variables consisting of compulsive and impulsive buying, hedonic and utilitarian shopping values. Two hundred forty seven college students were recruited to participate in this research. Bivariate corre...

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Dettagli Bibliografici
Autori principali: Ali Gohary, Kambiz Heidarzadeh Hanzaee
Natura: Articolo
Lingua:English
Pubblicazione: Business School, Holy Spirit University of Kaslik (USEK) 2014-10-01
Serie:Arab Economic and Business Journal
Soggetti:
Accesso online:http://www.sciencedirect.com/science/article/pii/S2214462514000206