Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors

The provision of adequate healthcare nowadays has a global character, so the implementation of efficient andwell-formulated health reforms has become of serious importance. Among many contemporary trends in this area, there is a tendency of privatization of health care institutions and growth in pri...

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Main Authors: Željko Jović, Jelena Cvijović
Format: Article
Language:English
Published: University of Belgrade, Faculty of Organisational Sciences 2015-05-01
Series:Management
Online Access:http://management.fon.bg.ac.rs/index.php/mng/article/view/65
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author Željko Jović
Jelena Cvijović
author_facet Željko Jović
Jelena Cvijović
author_sort Željko Jović
collection DOAJ
description The provision of adequate healthcare nowadays has a global character, so the implementation of efficient andwell-formulated health reforms has become of serious importance. Among many contemporary trends in this area, there is a tendency of privatization of health care institutions and growth in private insurance premiums. This raises the necessity of developing a cooperation between private healthcare institutions and insurance companies in order to provide services of an improved quality. This paper emphasizes the extremes of their cooperation, moving from fully integrated systems towards competition over the market. The findings indicate that, due to the insufficient development of Serbian healthcare sector, their cooperation is so far not at a highlevel, which brings many issues into question and that should be legally better defined.
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spelling doaj.art-070b2f23795d487a8754753f610707372022-12-22T00:49:37ZengUniversity of Belgrade, Faculty of Organisational SciencesManagement1820-02222406-06582015-05-012076414810.7595/management.fon.2015.002065Private Healthcare Institutions and Insurance Companies: from Cooperators to Market CompetitorsŽeljko Jović0Jelena Cvijović1Medi Group, Milutina Milankovića 3, Belgrade, SerbiaUniversity of Belgrade, Faculty of Organizational Sciences, SerbiaThe provision of adequate healthcare nowadays has a global character, so the implementation of efficient andwell-formulated health reforms has become of serious importance. Among many contemporary trends in this area, there is a tendency of privatization of health care institutions and growth in private insurance premiums. This raises the necessity of developing a cooperation between private healthcare institutions and insurance companies in order to provide services of an improved quality. This paper emphasizes the extremes of their cooperation, moving from fully integrated systems towards competition over the market. The findings indicate that, due to the insufficient development of Serbian healthcare sector, their cooperation is so far not at a highlevel, which brings many issues into question and that should be legally better defined.http://management.fon.bg.ac.rs/index.php/mng/article/view/65
spellingShingle Željko Jović
Jelena Cvijović
Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
Management
title Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
title_full Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
title_fullStr Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
title_full_unstemmed Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
title_short Private Healthcare Institutions and Insurance Companies: from Cooperators to Market Competitors
title_sort private healthcare institutions and insurance companies from cooperators to market competitors
url http://management.fon.bg.ac.rs/index.php/mng/article/view/65
work_keys_str_mv AT zeljkojovic privatehealthcareinstitutionsandinsurancecompaniesfromcooperatorstomarketcompetitors
AT jelenacvijovic privatehealthcareinstitutionsandinsurancecompaniesfromcooperatorstomarketcompetitors