Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province
Today, many efforts prepared to improve the scope of the agricultural commodity product marketing segment to make the consumer and farmer could enjoy it properly. One of those effort completed by building an e-Commerce based agricultural trading system. This study aimed to assess the pre-seed, seed...
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Format: | Article |
Language: | Indonesian |
Published: |
Prodi Agribisnis Fakultas Pertanian Universitas Udayana
2020-06-01
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Series: | Soca: Jurnal Sosial Ekonomi Pertanian |
Online Access: | https://ojs.unud.ac.id/index.php/soca/article/view/61290 |
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author | Gede Mekse Korri Arisena I Nyoman Gede Ustriyana Anak Agung Inten Trisna |
author_facet | Gede Mekse Korri Arisena I Nyoman Gede Ustriyana Anak Agung Inten Trisna |
author_sort | Gede Mekse Korri Arisena |
collection | DOAJ |
description | Today, many efforts prepared to improve the scope of the agricultural commodity product marketing segment to make the consumer and farmer could enjoy it properly. One of those effort completed by building an e-Commerce based agricultural trading system. This study aimed to assess the pre-seed, seed and start-up business on the vegetable seller e-Commerce user in Bali Province. This study done on the e-Commerce platforms: Facebook, Instagram, Tokopedia, and Shopee that used by the vegetable seller e-Commerce user in Bali Province. There were 30 participants involved in this study. Qualitative descriptive analysis with simple data tabulation used to address the study aim. Results showed that the pre-seed business developed due to the owner’s hobby in the agricultural area and environmental factors that drove them to run an agribusiness. On the step of the seed business, the vegetable seller started the business according to their will. Most of the sellers still used social media-based e-commerce with a simple application module. They expect to develop a complete module system to run their e-Commerce based business in the future. |
first_indexed | 2024-04-13T16:41:31Z |
format | Article |
id | doaj.art-09eb3f27f5514257b7cc09ccf2fcdd56 |
institution | Directory Open Access Journal |
issn | 1411-7177 2615-6628 |
language | Indonesian |
last_indexed | 2024-04-13T16:41:31Z |
publishDate | 2020-06-01 |
publisher | Prodi Agribisnis Fakultas Pertanian Universitas Udayana |
record_format | Article |
series | Soca: Jurnal Sosial Ekonomi Pertanian |
spelling | doaj.art-09eb3f27f5514257b7cc09ccf2fcdd562022-12-22T02:39:12ZindProdi Agribisnis Fakultas Pertanian Universitas UdayanaSoca: Jurnal Sosial Ekonomi Pertanian1411-71772615-66282020-06-0114353154410.24843/SOCA.2020.v14.i03.p1461290Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali ProvinceGede Mekse Korri ArisenaI Nyoman Gede UstriyanaAnak Agung Inten TrisnaToday, many efforts prepared to improve the scope of the agricultural commodity product marketing segment to make the consumer and farmer could enjoy it properly. One of those effort completed by building an e-Commerce based agricultural trading system. This study aimed to assess the pre-seed, seed and start-up business on the vegetable seller e-Commerce user in Bali Province. This study done on the e-Commerce platforms: Facebook, Instagram, Tokopedia, and Shopee that used by the vegetable seller e-Commerce user in Bali Province. There were 30 participants involved in this study. Qualitative descriptive analysis with simple data tabulation used to address the study aim. Results showed that the pre-seed business developed due to the owner’s hobby in the agricultural area and environmental factors that drove them to run an agribusiness. On the step of the seed business, the vegetable seller started the business according to their will. Most of the sellers still used social media-based e-commerce with a simple application module. They expect to develop a complete module system to run their e-Commerce based business in the future.https://ojs.unud.ac.id/index.php/soca/article/view/61290 |
spellingShingle | Gede Mekse Korri Arisena I Nyoman Gede Ustriyana Anak Agung Inten Trisna Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province Soca: Jurnal Sosial Ekonomi Pertanian |
title | Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province |
title_full | Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province |
title_fullStr | Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province |
title_full_unstemmed | Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province |
title_short | Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province |
title_sort | pre seed seed and start up business on the vegetable seller e commerce user in bali province |
url | https://ojs.unud.ac.id/index.php/soca/article/view/61290 |
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