Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping
This study aims to examine factors contributing to societies tendencies to choose online shopping, the characteristics of e-commerce needed by societies and obstacles faced by MSME in handling business competition. E-commerce is a set of dynamic technology, application and business process which con...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Negeri Semarang
2017-09-01
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| Series: | Jurnal Dinamika Manajemen |
| Subjects: | |
| Online Access: | https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12759 |
| _version_ | 1819065748922826752 |
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| author | Nadia Sigi Prameswari Mohamad Suharto Narsen Afatara |
| author_facet | Nadia Sigi Prameswari Mohamad Suharto Narsen Afatara |
| author_sort | Nadia Sigi Prameswari |
| collection | DOAJ |
| description | This study aims to examine factors contributing to societies tendencies to choose online shopping, the characteristics of e-commerce needed by societies and obstacles faced by MSME in handling business competition. E-commerce is a set of dynamic technology, application and business process which connects certain companies, consumers and communities through electronic transaction. Trade of goods, services and information is performed electronically. The development of E-commerce system for MSME aims to change its culture which still relies on conventional purchasing into online shopping, improve MSMEs sales in order to promote, market and sell products to internet users through website without any space and time limits. The research subjects are people involving in MSME and communities of Jebres village, Surakarta. This study applies qualitative paradigm. The research subjects were taken using purposive sampling techniques. Data were collected using various techniques: structured interview, questionnaire, observation and content analysis or archive analysis. Data were later analyzed using four stages, namely data reduction, classification, data presentation and verification. |
| first_indexed | 2024-12-21T15:51:24Z |
| format | Article |
| id | doaj.art-0a98f2225d8e4984847f7f86ae4eed98 |
| institution | Directory Open Access Journal |
| issn | 2086-0668 2337-5434 |
| language | English |
| last_indexed | 2024-12-21T15:51:24Z |
| publishDate | 2017-09-01 |
| publisher | Universitas Negeri Semarang |
| record_format | Article |
| series | Jurnal Dinamika Manajemen |
| spelling | doaj.art-0a98f2225d8e4984847f7f86ae4eed982022-12-21T18:58:13ZengUniversitas Negeri SemarangJurnal Dinamika Manajemen2086-06682337-54342017-09-018218819810.15294/jdm.v8i2.127596981Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online ShoppingNadia Sigi Prameswari0Mohamad Suharto1Narsen Afatara2Faculty of Teacher Training and Education Faculty, Universitas Sebelas Maret, Surakarta, IndonesiaFaculty of Art and Design, Universitas Sebelas Maret, Surakarta, IndonesiaFaculty of Art and Design, Universitas Sebelas Maret, Surakarta, IndonesiaThis study aims to examine factors contributing to societies tendencies to choose online shopping, the characteristics of e-commerce needed by societies and obstacles faced by MSME in handling business competition. E-commerce is a set of dynamic technology, application and business process which connects certain companies, consumers and communities through electronic transaction. Trade of goods, services and information is performed electronically. The development of E-commerce system for MSME aims to change its culture which still relies on conventional purchasing into online shopping, improve MSMEs sales in order to promote, market and sell products to internet users through website without any space and time limits. The research subjects are people involving in MSME and communities of Jebres village, Surakarta. This study applies qualitative paradigm. The research subjects were taken using purposive sampling techniques. Data were collected using various techniques: structured interview, questionnaire, observation and content analysis or archive analysis. Data were later analyzed using four stages, namely data reduction, classification, data presentation and verification.https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12759e-commercemsmecultural transformationonline shopping. |
| spellingShingle | Nadia Sigi Prameswari Mohamad Suharto Narsen Afatara Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping Jurnal Dinamika Manajemen e-commerce msme cultural transformation online shopping. |
| title | Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping |
| title_full | Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping |
| title_fullStr | Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping |
| title_full_unstemmed | Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping |
| title_short | Developing E-Commerce for Micro Small Medium Enterprise (MSME) to Cope with Cultural Transformation of Online Shopping |
| title_sort | developing e commerce for micro small medium enterprise msme to cope with cultural transformation of online shopping |
| topic | e-commerce msme cultural transformation online shopping. |
| url | https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12759 |
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