SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY

This study seeks to identify the competencies perceived as essential for hospitality industry leaders. Additionally, it offers some reflections upon hospitality management higher education and examines the structure of Portuguese undergraduate degrees in order to discuss whether the current ed...

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Main Authors: DANIELA WILKS, KEVIN HEMSWORTH
Format: Article
Language:English
Published: University of the Algarve - ESGHT - CIEO 2011-01-01
Series:Tourism & Management Studies
Subjects:
Online Access:https://tmstudies.net/index.php/ectms/article/view/342/1028
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author DANIELA WILKS
KEVIN HEMSWORTH
author_facet DANIELA WILKS
KEVIN HEMSWORTH
author_sort DANIELA WILKS
collection DOAJ
description This study seeks to identify the competencies perceived as essential for hospitality industry leaders. Additionally, it offers some reflections upon hospitality management higher education and examines the structure of Portuguese undergraduate degrees in order to discuss whether the current educational offer matches specific industry demand. Both the literature review and the results of a survey with a sample of hoteliers indicate that soft skills are consistently rated as being the most important to effective performance in the field. On the other hand, an assessment of the undergraduate hospitality management programmes currently on offer in Portugal show a deficit in this area. Some recommendations are presented to redress the evident discrepancies between educational programme content and perceived industry needs. In particular the study proposes the adoption and tutelage of student by industry managers, here referred to as „adopting a student‟.
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spelling doaj.art-0ab22213918c41c9b243d055109717922022-12-21T18:45:47ZengUniversity of the Algarve - ESGHT - CIEOTourism & Management Studies2182-84582011-01-017131139SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLYDANIELA WILKS0KEVIN HEMSWORTH1University Portucalense, Department of Management SciencesUniversity Portucalense, Department of Management SciencesThis study seeks to identify the competencies perceived as essential for hospitality industry leaders. Additionally, it offers some reflections upon hospitality management higher education and examines the structure of Portuguese undergraduate degrees in order to discuss whether the current educational offer matches specific industry demand. Both the literature review and the results of a survey with a sample of hoteliers indicate that soft skills are consistently rated as being the most important to effective performance in the field. On the other hand, an assessment of the undergraduate hospitality management programmes currently on offer in Portugal show a deficit in this area. Some recommendations are presented to redress the evident discrepancies between educational programme content and perceived industry needs. In particular the study proposes the adoption and tutelage of student by industry managers, here referred to as „adopting a student‟.https://tmstudies.net/index.php/ectms/article/view/342/1028competencieshospitality industryhospitality management higher educationsoft skills
spellingShingle DANIELA WILKS
KEVIN HEMSWORTH
SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
Tourism & Management Studies
competencies
hospitality industry
hospitality management higher education
soft skills
title SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
title_full SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
title_fullStr SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
title_full_unstemmed SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
title_short SOFT SKILLS AS KEY COMPETENCIES IN HOSPITALITY HIGHER EDUCATION: MATCHING DEMAND AND SUPPLY
title_sort soft skills as key competencies in hospitality higher education matching demand and supply
topic competencies
hospitality industry
hospitality management higher education
soft skills
url https://tmstudies.net/index.php/ectms/article/view/342/1028
work_keys_str_mv AT danielawilks softskillsaskeycompetenciesinhospitalityhighereducationmatchingdemandandsupply
AT kevinhemsworth softskillsaskeycompetenciesinhospitalityhighereducationmatchingdemandandsupply