Motivating relational organizing behavior for biodiversity conservation

Abstract As biodiversity loss and climate change accelerate, more people worldwide are engaging in conservation behaviors to “do their part.” Yet, individual behavior change alone is insufficient for the large‐scale, rapid change needed to address these crises. Relational organizing, which involves...

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Main Authors: Megan S. Jones, Rebecca M. Niemiec
Format: Article
Language:English
Published: Wiley 2023-02-01
Series:Conservation Science and Practice
Subjects:
Online Access:https://doi.org/10.1111/csp2.12880
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author Megan S. Jones
Rebecca M. Niemiec
author_facet Megan S. Jones
Rebecca M. Niemiec
author_sort Megan S. Jones
collection DOAJ
description Abstract As biodiversity loss and climate change accelerate, more people worldwide are engaging in conservation behaviors to “do their part.” Yet, individual behavior change alone is insufficient for the large‐scale, rapid change needed to address these crises. Relational organizing, which involves individuals reaching out to others in their social network, can enhance the speed and scale of conservation behavior change and address the complex, collective action nature of many conservation problems. However, many people practicing conservation behaviors in their own lives do not engage in relational organizing about conservation issues. Here, we suggest this may be the result of specific social‐psychological factors inhibiting people from reaching out to others. We summarize the evidence and offer a research and practice agenda to prioritize (1) understanding the social‐psychological barriers that prevent relational organizing, and (2) addressing these barriers through targeted outreach interventions to help scale and accelerate community action for conservation.
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spelling doaj.art-0acf2d2d99fe4926967d0f66d14782192023-02-03T05:35:49ZengWileyConservation Science and Practice2578-48542023-02-0152n/an/a10.1111/csp2.12880Motivating relational organizing behavior for biodiversity conservationMegan S. Jones0Rebecca M. Niemiec1Human Dimensions of Natural Resources Department Colorado State University Fort Collins Colorado USAHuman Dimensions of Natural Resources Department Colorado State University Fort Collins Colorado USAAbstract As biodiversity loss and climate change accelerate, more people worldwide are engaging in conservation behaviors to “do their part.” Yet, individual behavior change alone is insufficient for the large‐scale, rapid change needed to address these crises. Relational organizing, which involves individuals reaching out to others in their social network, can enhance the speed and scale of conservation behavior change and address the complex, collective action nature of many conservation problems. However, many people practicing conservation behaviors in their own lives do not engage in relational organizing about conservation issues. Here, we suggest this may be the result of specific social‐psychological factors inhibiting people from reaching out to others. We summarize the evidence and offer a research and practice agenda to prioritize (1) understanding the social‐psychological barriers that prevent relational organizing, and (2) addressing these barriers through targeted outreach interventions to help scale and accelerate community action for conservation.https://doi.org/10.1111/csp2.12880behavior changeconservation social sciencepro‐environmental behaviorrelational organizingsocial diffusionsocial influence
spellingShingle Megan S. Jones
Rebecca M. Niemiec
Motivating relational organizing behavior for biodiversity conservation
Conservation Science and Practice
behavior change
conservation social science
pro‐environmental behavior
relational organizing
social diffusion
social influence
title Motivating relational organizing behavior for biodiversity conservation
title_full Motivating relational organizing behavior for biodiversity conservation
title_fullStr Motivating relational organizing behavior for biodiversity conservation
title_full_unstemmed Motivating relational organizing behavior for biodiversity conservation
title_short Motivating relational organizing behavior for biodiversity conservation
title_sort motivating relational organizing behavior for biodiversity conservation
topic behavior change
conservation social science
pro‐environmental behavior
relational organizing
social diffusion
social influence
url https://doi.org/10.1111/csp2.12880
work_keys_str_mv AT megansjones motivatingrelationalorganizingbehaviorforbiodiversityconservation
AT rebeccamniemiec motivatingrelationalorganizingbehaviorforbiodiversityconservation