STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN

Post-truth in politics when it is warming up with various phenomena. The research objective revealed and explored in this study is how post-truth digital political communication strategies. The research method uses descriptive qualitative with a qualitative approach with critical paradigm and analys...

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Main Author: Andika Hendra Mustaqim
Format: Article
Language:Indonesian
Published: Fakultas Dakwah dan Komunikasi 2018-12-01
Series:Jurnal Dakwah Risalah
Subjects:
Online Access:http://ejournal.uin-suska.ac.id/index.php/risalah/article/view/6317
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author Andika Hendra Mustaqim
author_facet Andika Hendra Mustaqim
author_sort Andika Hendra Mustaqim
collection DOAJ
description Post-truth in politics when it is warming up with various phenomena. The research objective revealed and explored in this study is how post-truth digital political communication strategies. The research method uses descriptive qualitative with a qualitative approach with critical paradigm and analysis. The post-truth political communication strategy that will be delivered is applicable and can be applied in the practice of political communication. The strategies are fake news: between facts and lies; near-lie: use the right words to form wrong impressions; deception with self delusion; spin: favorable interpretation of facts; euphemasia; repetition; personalization; and ignoring rationality, prioritizing emotions. The digital political communication strategy is more focused on how to use digital media for the benefit of political communication. The strategies are blogging; influencing public opinion; social media: building enggage and closeness; and mainstream media; focusing entertaining and attractive. These three strategies are based on digital media that are fully utilized in terms of digital political communication post-truth.
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spelling doaj.art-0c37720aa06c4d39b49b442846ee37fc2022-12-22T03:57:14ZindFakultas Dakwah dan KomunikasiJurnal Dakwah Risalah1412-03482654-38772018-12-0129211613210.24014/jdr.v29i2.63173764STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARANAndika Hendra Mustaqim0Fakultas Komunikasi dan Bahasa Universitas Bina Sarana InformatikaPost-truth in politics when it is warming up with various phenomena. The research objective revealed and explored in this study is how post-truth digital political communication strategies. The research method uses descriptive qualitative with a qualitative approach with critical paradigm and analysis. The post-truth political communication strategy that will be delivered is applicable and can be applied in the practice of political communication. The strategies are fake news: between facts and lies; near-lie: use the right words to form wrong impressions; deception with self delusion; spin: favorable interpretation of facts; euphemasia; repetition; personalization; and ignoring rationality, prioritizing emotions. The digital political communication strategy is more focused on how to use digital media for the benefit of political communication. The strategies are blogging; influencing public opinion; social media: building enggage and closeness; and mainstream media; focusing entertaining and attractive. These three strategies are based on digital media that are fully utilized in terms of digital political communication post-truth.http://ejournal.uin-suska.ac.id/index.php/risalah/article/view/6317communication strategy, digital political communication, political communication, post-truth
spellingShingle Andika Hendra Mustaqim
STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
Jurnal Dakwah Risalah
communication strategy, digital political communication, political communication, post-truth
title STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
title_full STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
title_fullStr STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
title_full_unstemmed STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
title_short STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN
title_sort strategi komunikasi politik digital pasca kebenaran
topic communication strategy, digital political communication, political communication, post-truth
url http://ejournal.uin-suska.ac.id/index.php/risalah/article/view/6317
work_keys_str_mv AT andikahendramustaqim strategikomunikasipolitikdigitalpascakebenaran