The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence?
In January 2017, Vittorio Colao, the Vodafone Group CEO, and Kumar Mangalam Birla, the chairman of the Aditya Birla Group, announced a merger to form Vodafone Idea. The merger was expected to create a successful telecom company with the largest market share. Contrary to expectations, the merged enti...
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Format: | Article |
Language: | English |
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SAGE Publishing
2024-03-01
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Series: | Vikalpa |
Online Access: | https://doi.org/10.1177/02560909241236548 |
_version_ | 1797214730547363840 |
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author | Chhavi Mehta Monika Chopra Sanjay Dhamija |
author_facet | Chhavi Mehta Monika Chopra Sanjay Dhamija |
author_sort | Chhavi Mehta |
collection | DOAJ |
description | In January 2017, Vittorio Colao, the Vodafone Group CEO, and Kumar Mangalam Birla, the chairman of the Aditya Birla Group, announced a merger to form Vodafone Idea. The merger was expected to create a successful telecom company with the largest market share. Contrary to expectations, the merged entity kept struggling on various non-financial and financial business fronts. The current case discusses the motives for the merger, expected synergies, post-merger challenges and financial performance of the combined entity. The case presents the potential future strategies and a dilemma about the prospects of survival and growth of the newly created entity “Vi”. |
first_indexed | 2024-04-24T11:18:49Z |
format | Article |
id | doaj.art-0c5706957a314602b0892d00dabb1354 |
institution | Directory Open Access Journal |
issn | 0256-0909 2395-3799 |
language | English |
last_indexed | 2024-04-24T11:18:49Z |
publishDate | 2024-03-01 |
publisher | SAGE Publishing |
record_format | Article |
series | Vikalpa |
spelling | doaj.art-0c5706957a314602b0892d00dabb13542024-04-11T05:03:34ZengSAGE PublishingVikalpa0256-09092395-37992024-03-014910.1177/02560909241236548The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence?Chhavi Mehta0Monika Chopra1Sanjay Dhamija2International Management Institute New Delhi, IndiaInternational Management Institute New Delhi, IndiaInternational Management Institute New Delhi, IndiaIn January 2017, Vittorio Colao, the Vodafone Group CEO, and Kumar Mangalam Birla, the chairman of the Aditya Birla Group, announced a merger to form Vodafone Idea. The merger was expected to create a successful telecom company with the largest market share. Contrary to expectations, the merged entity kept struggling on various non-financial and financial business fronts. The current case discusses the motives for the merger, expected synergies, post-merger challenges and financial performance of the combined entity. The case presents the potential future strategies and a dilemma about the prospects of survival and growth of the newly created entity “Vi”.https://doi.org/10.1177/02560909241236548 |
spellingShingle | Chhavi Mehta Monika Chopra Sanjay Dhamija The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? Vikalpa |
title | The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? |
title_full | The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? |
title_fullStr | The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? |
title_full_unstemmed | The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? |
title_short | The Curious Case of Vodafone Idea Merger: Is It a Saga of Turbulence or a Move Towards Potence? |
title_sort | curious case of vodafone idea merger is it a saga of turbulence or a move towards potence |
url | https://doi.org/10.1177/02560909241236548 |
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