Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training

The importance of training in organizations cannot be overlooked. This has motivated organizational decision-makers to look for new ways for achieving proper training in order to reach their organizational goals. Nowadays, one of new approaches to realize the training and gaining an effective output...

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Main Authors: Mojtaba Vahidi-Asl, Zohre Jaafari-Far, Faezeh Aghazadeh-Par, Mohsen Haji Zeinolabedini
Format: Article
Language:English
Published: Allameh Tabataba'i University Press 2020-07-01
Series:International Journal of Digital Content Management
Subjects:
Online Access:https://dcm.atu.ac.ir/article_12053_b332ece92723c2622db8a37c82b520da.pdf
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author Mojtaba Vahidi-Asl
Zohre Jaafari-Far
Faezeh Aghazadeh-Par
Mohsen Haji Zeinolabedini
author_facet Mojtaba Vahidi-Asl
Zohre Jaafari-Far
Faezeh Aghazadeh-Par
Mohsen Haji Zeinolabedini
author_sort Mojtaba Vahidi-Asl
collection DOAJ
description The importance of training in organizations cannot be overlooked. This has motivated organizational decision-makers to look for new ways for achieving proper training in order to reach their organizational goals. Nowadays, one of new approaches to realize the training and gaining an effective output is gamification. Many factors can influence the use of this new approach in organizational training. Therefore, the present research seeks to identify and model the factors affecting on success and failure of gamification in organizational training. Accordingly, qualitative research method is used in this research. Also, three processes is conducted to collect data needed to answer the research question. In the first step, semi-structured interview is used to identify the factors affecting on gamification of organizational training. In the second step, the Interactive Management (IM) method is used to identify and extract the most important factors among the identified factors of the previous step. Finally, Interpretive Structural Modelling (ISM) software was used to model the factors and determine the causal relationships among them. The results demonstrate seven important factors which are respectively staff demographic characteristics, availability of infrastructure and facilities, staff information literacy, staff attitudes toward gamification, management attitudes towards gamification, gradual inclusion of gamification in the training process, and rich (learning) content. At the end, the research findings have been discussed.
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spelling doaj.art-0c5a2dcea1694f8e832054ee4fd8ac852023-12-19T10:17:38ZengAllameh Tabataba'i University PressInternational Journal of Digital Content Management2717-33052717-33132020-07-0111558410.22054/dcm.2020.54187.100212053Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational TrainingMojtaba Vahidi-Asl0Zohre Jaafari-Far1Faezeh Aghazadeh-Par2Mohsen Haji Zeinolabedini3Assistant Professor, Faculty of Computer Science and Engineering, Shahid Beheshti UniversityGraduate Student, Faculty of Computer Science and Engineering, Shahid Beheshti University, G.C., Tehran, Iran.Ph.D. Student, Faculty of Educational Sciences and Psychology, Shahid Beheshti University, G.C., Tehran, Iran.Assistant Professor, Faculty of Educational Sciences and Psychology, Shahid Beheshti University, G.C., Tehran, Iran.The importance of training in organizations cannot be overlooked. This has motivated organizational decision-makers to look for new ways for achieving proper training in order to reach their organizational goals. Nowadays, one of new approaches to realize the training and gaining an effective output is gamification. Many factors can influence the use of this new approach in organizational training. Therefore, the present research seeks to identify and model the factors affecting on success and failure of gamification in organizational training. Accordingly, qualitative research method is used in this research. Also, three processes is conducted to collect data needed to answer the research question. In the first step, semi-structured interview is used to identify the factors affecting on gamification of organizational training. In the second step, the Interactive Management (IM) method is used to identify and extract the most important factors among the identified factors of the previous step. Finally, Interpretive Structural Modelling (ISM) software was used to model the factors and determine the causal relationships among them. The results demonstrate seven important factors which are respectively staff demographic characteristics, availability of infrastructure and facilities, staff information literacy, staff attitudes toward gamification, management attitudes towards gamification, gradual inclusion of gamification in the training process, and rich (learning) content. At the end, the research findings have been discussed.https://dcm.atu.ac.ir/article_12053_b332ece92723c2622db8a37c82b520da.pdfgamificationorganizational traininginteractive management
spellingShingle Mojtaba Vahidi-Asl
Zohre Jaafari-Far
Faezeh Aghazadeh-Par
Mohsen Haji Zeinolabedini
Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
International Journal of Digital Content Management
gamification
organizational training
interactive management
title Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
title_full Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
title_fullStr Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
title_full_unstemmed Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
title_short Identifying and Modeling Factors Affecting Success or Failure of Gamification in Organizational Training
title_sort identifying and modeling factors affecting success or failure of gamification in organizational training
topic gamification
organizational training
interactive management
url https://dcm.atu.ac.ir/article_12053_b332ece92723c2622db8a37c82b520da.pdf
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