STRATEGIES TO TARGET MARKET SEGMENTS FOR TRADITIONAL FOOD PRODUCTS IN SURABAYA BASED ON COWORKING SPACE

This research was conducted in Surabaya and took-up coworking areas in three coworking space business models, namely: coworking satu atap business model, coworking Sub.co, and coworking NIN3 Space. The purpose of this research which is to find out how the strategy in targeting market segments in the...

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Bibliographic Details
Main Author: Siswati E.
Format: Article
Language:English
Published: iVolga Press 2021-01-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects: