Global search trends on common vaccine-related information in English on the Internet

Background: The knowledge about Internet search trends helps to know the information-seeking behavior of the Internet users and this would help in formulating Information Education and Communication strategy. Aim: The aim of this study was to explore the global Internet search trends about vaccine-r...

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Main Authors: Vijay Rampally, Himel Mondal, Shaikat Mondal
Format: Article
Language:English
Published: Wolters Kluwer Medknow Publications 2020-01-01
Series:Journal of Family Medicine and Primary Care
Subjects:
Online Access:http://www.jfmpc.com/article.asp?issn=2249-4863;year=2020;volume=9;issue=2;spage=698;epage=705;aulast=Rampally
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author Vijay Rampally
Himel Mondal
Shaikat Mondal
author_facet Vijay Rampally
Himel Mondal
Shaikat Mondal
author_sort Vijay Rampally
collection DOAJ
description Background: The knowledge about Internet search trends helps to know the information-seeking behavior of the Internet users and this would help in formulating Information Education and Communication strategy. Aim: The aim of this study was to explore the global Internet search trends about vaccine-related information in English. Materials and Methods: First, we conducted a pilot interview with 15 participants (convenience sample from a tertiary care hospital) to make a list of five common query keywords (viz., When, Where, Cost, Side effect, Schedule) for vaccine-related search. Then, we obtained the search trends from “Google trends” for 5 years with the five query keywords prefixed with vaccine (e.g. vaccine when). In the second phase, individual vaccine search was conducted with a particular vaccine name and query keyword (e.g. measles vaccine side effect). Results: Five-year search trend showed that the highest volume of search was for “schedule” (36.79%), followed by “when” (26.57%), “cost” (21.97%), and “where” (11.99%). The “side effect” showed the lowest volume of search (2.68%) (χ2 = 10595, P < 0.0001). The search volume was increased over the years. The highest volume of the “when” and “where” were searched from the USA. The “cost” was searched in the highest volume from Australia. “Side effect” and “schedule” of the vaccine were searched with the highest volume from Philippines and Nepal, respectively. Conclusion: This study provides a glimpse of global vaccine-related search trends over a period of 5 years. Information on the “schedule” and “when” to get the vaccine should be strengthened for wider dissemination of knowledge.
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spelling doaj.art-0f6239185f794b3ba7aa2a7510212cd92022-12-21T21:56:47ZengWolters Kluwer Medknow PublicationsJournal of Family Medicine and Primary Care2249-48632020-01-019269870510.4103/jfmpc.jfmpc_1001_19Global search trends on common vaccine-related information in English on the InternetVijay RampallyHimel MondalShaikat MondalBackground: The knowledge about Internet search trends helps to know the information-seeking behavior of the Internet users and this would help in formulating Information Education and Communication strategy. Aim: The aim of this study was to explore the global Internet search trends about vaccine-related information in English. Materials and Methods: First, we conducted a pilot interview with 15 participants (convenience sample from a tertiary care hospital) to make a list of five common query keywords (viz., When, Where, Cost, Side effect, Schedule) for vaccine-related search. Then, we obtained the search trends from “Google trends” for 5 years with the five query keywords prefixed with vaccine (e.g. vaccine when). In the second phase, individual vaccine search was conducted with a particular vaccine name and query keyword (e.g. measles vaccine side effect). Results: Five-year search trend showed that the highest volume of search was for “schedule” (36.79%), followed by “when” (26.57%), “cost” (21.97%), and “where” (11.99%). The “side effect” showed the lowest volume of search (2.68%) (χ2 = 10595, P < 0.0001). The search volume was increased over the years. The highest volume of the “when” and “where” were searched from the USA. The “cost” was searched in the highest volume from Australia. “Side effect” and “schedule” of the vaccine were searched with the highest volume from Philippines and Nepal, respectively. Conclusion: This study provides a glimpse of global vaccine-related search trends over a period of 5 years. Information on the “schedule” and “when” to get the vaccine should be strengthened for wider dissemination of knowledge.http://www.jfmpc.com/article.asp?issn=2249-4863;year=2020;volume=9;issue=2;spage=698;epage=705;aulast=Rampallygoogle trendsimmunizationinformation-seeking behaviorvaccination
spellingShingle Vijay Rampally
Himel Mondal
Shaikat Mondal
Global search trends on common vaccine-related information in English on the Internet
Journal of Family Medicine and Primary Care
google trends
immunization
information-seeking behavior
vaccination
title Global search trends on common vaccine-related information in English on the Internet
title_full Global search trends on common vaccine-related information in English on the Internet
title_fullStr Global search trends on common vaccine-related information in English on the Internet
title_full_unstemmed Global search trends on common vaccine-related information in English on the Internet
title_short Global search trends on common vaccine-related information in English on the Internet
title_sort global search trends on common vaccine related information in english on the internet
topic google trends
immunization
information-seeking behavior
vaccination
url http://www.jfmpc.com/article.asp?issn=2249-4863;year=2020;volume=9;issue=2;spage=698;epage=705;aulast=Rampally
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