MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)

<p>Sustainable development is an approach that aims to preserve the environment and the culture of communities hosting tourists and at the same time to meet the needs of tourists and to maintain the growth of tourism industry. These objectives are more and more related to eco-labelling, which...

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Main Authors: Olimpia Iuliana BAN, Paul IACOBAŞ, Alexandru Mircea NEDELEA
Format: Article
Language:English
Published: Universitatii Suceava 2015-12-01
Series:Revista de Turism: Studii si Cercetari in Turism
Subjects:
Online Access:http://revistadeturism.ro/rdt/article/view/312
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author Olimpia Iuliana BAN
Paul IACOBAŞ
Alexandru Mircea NEDELEA
author_facet Olimpia Iuliana BAN
Paul IACOBAŞ
Alexandru Mircea NEDELEA
author_sort Olimpia Iuliana BAN
collection DOAJ
description <p>Sustainable development is an approach that aims to preserve the environment and the culture of communities hosting tourists and at the same time to meet the needs of tourists and to maintain the growth of tourism industry. These objectives are more and more related to eco-labelling, which provides the certification based on a series of benchmarks developed and verified by a third party.</p> <p>The labelling of an organization as an ecotourism organization requires the compliance with certain criteria as those required by the European Ecotourism Labelling Standard.</p> <p>Natura 2000 Crişul Repede Gorge– Pădurea Craiului Pass site will have to prove that it is in compliance with the prerequisites to become an ecotourism destination.</p> <p>The objectives of this paper are:</p> <ul><li>to identify the prerequisites that a destination must comply with in order to be labelled an ecotourism destination, focusing on the prerequisites related to the existence and behaviour of tourist reception structures; </li><li>to identify the extent to which tour operators are open  and willing to support the labelling of the destination where they operate as being ecotourism.</li></ul> <p> </p> <p><strong> </strong></p>
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spelling doaj.art-0f828584741f4a9c966e3e82c86adf152022-12-21T19:50:43ZengUniversitatii SuceavaRevista de Turism: Studii si Cercetari in Turism1844-29942015-12-010201626223MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)Olimpia Iuliana BAN0Paul IACOBAŞ1Alexandru Mircea NEDELEA2University of Oradea, OradeaThe Centre for Protected Areas and Sustainable Development BihorŞtefan cel Mare University, Suceava,<p>Sustainable development is an approach that aims to preserve the environment and the culture of communities hosting tourists and at the same time to meet the needs of tourists and to maintain the growth of tourism industry. These objectives are more and more related to eco-labelling, which provides the certification based on a series of benchmarks developed and verified by a third party.</p> <p>The labelling of an organization as an ecotourism organization requires the compliance with certain criteria as those required by the European Ecotourism Labelling Standard.</p> <p>Natura 2000 Crişul Repede Gorge– Pădurea Craiului Pass site will have to prove that it is in compliance with the prerequisites to become an ecotourism destination.</p> <p>The objectives of this paper are:</p> <ul><li>to identify the prerequisites that a destination must comply with in order to be labelled an ecotourism destination, focusing on the prerequisites related to the existence and behaviour of tourist reception structures; </li><li>to identify the extent to which tour operators are open  and willing to support the labelling of the destination where they operate as being ecotourism.</li></ul> <p> </p> <p><strong> </strong></p>http://revistadeturism.ro/rdt/article/view/312ecoturism, sustainable, eco-labelling, marketing research, tourism business, destination, romania
spellingShingle Olimpia Iuliana BAN
Paul IACOBAŞ
Alexandru Mircea NEDELEA
MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
Revista de Turism: Studii si Cercetari in Turism
ecoturism, sustainable, eco-labelling, marketing research, tourism business, destination, romania
title MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
title_full MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
title_fullStr MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
title_full_unstemmed MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
title_short MARKETING RESEARCH REGARDING TOURISM BUSINESS READINESS FOR ECO-LABEL ACHIEVEMENT (CASE STUDY: NATURA 2000 CRIŞUL REPEDE GORGE-PĂDUREA CRAIULUI PASS SITE, ROMANIA)
title_sort marketing research regarding tourism business readiness for eco label achievement case study natura 2000 crisul repede gorge padurea craiului pass site romania
topic ecoturism, sustainable, eco-labelling, marketing research, tourism business, destination, romania
url http://revistadeturism.ro/rdt/article/view/312
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