Deixis Places in Online Shopping Advertising

Advertising in online shopping serves as a means to promote or advertise an item or service in the hope of obtaining maximum income of the advertised product. Usually an advertisement uses languages ​​that are very short, concise, clear and interesting to influence the public and the general public....

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Main Author: Siti Musarrofah
Format: Article
Language:English
Published: STKIP Muhammadiyah Barru 2022-08-01
Series:Journal of English Language Teaching and Literature
Subjects:
Online Access:https://jurnal.stkipmb.ac.id/index.php/jelita/article/view/102
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author Siti Musarrofah
author_facet Siti Musarrofah
author_sort Siti Musarrofah
collection DOAJ
description Advertising in online shopping serves as a means to promote or advertise an item or service in the hope of obtaining maximum income of the advertised product. Usually an advertisement uses languages ​​that are very short, concise, clear and interesting to influence the public and the general public. This study aims to identify the form of place deixis found in online shopping advertisements. The method used in this research is descriptive qualitative method. The data in this study are in the form of clauses, sentences, and discourses containing place deixis in online shopping advertisements. The data collection techniques used in the research are listen and note technique. Meanwhile, data analysis includes (1) classifying advertising data online shopping; (2) classifying the place deixis form data; and (3) set aside data that similar but not the same based on the form of clauses, sentences, and discourses. The results of this study shows that the form of place deixis in online shopping advertisements with data of 5 data in the form of clauses, sentences, and discourses.
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spelling doaj.art-0fc18677f5754a6c9c27ff14fe10fabc2023-07-03T08:11:31ZengSTKIP Muhammadiyah BarruJournal of English Language Teaching and Literature2721-10962721-19162022-08-01329198https://doi.org/10.56185/jelita.v3i2.102Deixis Places in Online Shopping AdvertisingSiti Musarrofah0STKIP Bina Insan Mandiri, IndonesiaAdvertising in online shopping serves as a means to promote or advertise an item or service in the hope of obtaining maximum income of the advertised product. Usually an advertisement uses languages ​​that are very short, concise, clear and interesting to influence the public and the general public. This study aims to identify the form of place deixis found in online shopping advertisements. The method used in this research is descriptive qualitative method. The data in this study are in the form of clauses, sentences, and discourses containing place deixis in online shopping advertisements. The data collection techniques used in the research are listen and note technique. Meanwhile, data analysis includes (1) classifying advertising data online shopping; (2) classifying the place deixis form data; and (3) set aside data that similar but not the same based on the form of clauses, sentences, and discourses. The results of this study shows that the form of place deixis in online shopping advertisements with data of 5 data in the form of clauses, sentences, and discourses.https://jurnal.stkipmb.ac.id/index.php/jelita/article/view/102advertisingdeixis placesonline shopping
spellingShingle Siti Musarrofah
Deixis Places in Online Shopping Advertising
Journal of English Language Teaching and Literature
advertising
deixis places
online shopping
title Deixis Places in Online Shopping Advertising
title_full Deixis Places in Online Shopping Advertising
title_fullStr Deixis Places in Online Shopping Advertising
title_full_unstemmed Deixis Places in Online Shopping Advertising
title_short Deixis Places in Online Shopping Advertising
title_sort deixis places in online shopping advertising
topic advertising
deixis places
online shopping
url https://jurnal.stkipmb.ac.id/index.php/jelita/article/view/102
work_keys_str_mv AT sitimusarrofah deixisplacesinonlineshoppingadvertising