Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets
This article compares attitudes to buying organic food in selected countries in Central Europe. The current research was conducted in 2019 on a total sample of 2800 respondents in the Czech Republic, Slovakia (Central Europe, with a relatively new organic food market), and Germany (a traditional Wes...
| Main Authors: | , , , , , , , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2022-01-01
|
| Series: | Agriculture |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2077-0472/12/1/82 |
| _version_ | 1797496759745773568 |
|---|---|
| author | Stanislav Rojík Martina Zámková Martina Chalupová Ladislav Pilař Martin Prokop Radek Stolín Karel Malec Seth Nana Kwame Appiah-Kubi Mansoor Maitah Paweł Dziekański Piotr Prus |
| author_facet | Stanislav Rojík Martina Zámková Martina Chalupová Ladislav Pilař Martin Prokop Radek Stolín Karel Malec Seth Nana Kwame Appiah-Kubi Mansoor Maitah Paweł Dziekański Piotr Prus |
| author_sort | Stanislav Rojík |
| collection | DOAJ |
| description | This article compares attitudes to buying organic food in selected countries in Central Europe. The current research was conducted in 2019 on a total sample of 2800 respondents in the Czech Republic, Slovakia (Central Europe, with a relatively new organic food market), and Germany (a traditional Western Europe country with a mature food market). The study results demonstrate significant differences between the three selected markets. The product quality is the most important for German consumers. Slovak consumers consider organic food to be the least recognizable and least promoted of all the regions surveyed, and they are also the least likely to encounter targeted advertising for organic products. Germany is the country where most respondents regularly or occasionally buy organic food. In Slovakia, an interesting finding is the highest proportion of respondents who do not buy organic food at all. Czech respondents often buy organic products in specialized shops and like to grow organic products themselves. The results also suggest that Slovak consumers slightly more often prefer foreign organic products to the local ones, whereas consumers in Germany select regional organic products more often and prefer to buy regional products at farmers’ markets. |
| first_indexed | 2024-03-10T03:09:09Z |
| format | Article |
| id | doaj.art-0ff57a6590da4072ace921420b06fdb4 |
| institution | Directory Open Access Journal |
| issn | 2077-0472 |
| language | English |
| last_indexed | 2024-03-10T03:09:09Z |
| publishDate | 2022-01-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Agriculture |
| spelling | doaj.art-0ff57a6590da4072ace921420b06fdb42023-11-23T12:35:55ZengMDPI AGAgriculture2077-04722022-01-011218210.3390/agriculture12010082Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak MarketsStanislav Rojík0Martina Zámková1Martina Chalupová2Ladislav Pilař3Martin Prokop4Radek Stolín5Karel Malec6Seth Nana Kwame Appiah-Kubi7Mansoor Maitah8Paweł Dziekański9Piotr Prus10Department of Management, Faculty of Economics and Management, Czech University of Life Sciences Prague, Kamycka 129, 16500 Prague, Czech RepublicDepartment of Mathematics, College of Polytechnics Jihlava, Tolstého 16, 58601 Jihlava, Czech RepublicDepartment of Economics Studies, College of Polytechnics Jihlava, Tolstého 16, 58601 Jihlava, Czech RepublicDepartment of Management, Faculty of Economics and Management, Czech University of Life Sciences Prague, Kamycka 129, 16500 Prague, Czech RepublicDepartment of Mathematics, College of Polytechnics Jihlava, Tolstého 16, 58601 Jihlava, Czech RepublicDepartment of Mathematics, College of Polytechnics Jihlava, Tolstého 16, 58601 Jihlava, Czech RepublicDepartment of Economics, Faculty of Economics and Management, Czech University of Life Sciences in Prague, 16500 Prague, Czech RepublicDepartment of Economics, Faculty of Economics and Management, Czech University of Life Sciences in Prague, 16500 Prague, Czech RepublicDepartment of Economics, Faculty of Economics and Management, Czech University of Life Sciences in Prague, 16500 Prague, Czech RepublicDepartment of Economics and Finance, Jan Kochanowski University in Kielce, Uniwersytecka 15 St., 25-406 Kielce, PolandLaboratory of Economics and Agribusiness Advisory, Department of Agronomy, Faculty of Agriculture and Biotechnology, Bydgoszcz University of Science and Technology, 430 Fordońska St., 85-790 Bydgoszcz, PolandThis article compares attitudes to buying organic food in selected countries in Central Europe. The current research was conducted in 2019 on a total sample of 2800 respondents in the Czech Republic, Slovakia (Central Europe, with a relatively new organic food market), and Germany (a traditional Western Europe country with a mature food market). The study results demonstrate significant differences between the three selected markets. The product quality is the most important for German consumers. Slovak consumers consider organic food to be the least recognizable and least promoted of all the regions surveyed, and they are also the least likely to encounter targeted advertising for organic products. Germany is the country where most respondents regularly or occasionally buy organic food. In Slovakia, an interesting finding is the highest proportion of respondents who do not buy organic food at all. Czech respondents often buy organic products in specialized shops and like to grow organic products themselves. The results also suggest that Slovak consumers slightly more often prefer foreign organic products to the local ones, whereas consumers in Germany select regional organic products more often and prefer to buy regional products at farmers’ markets.https://www.mdpi.com/2077-0472/12/1/82consumer behaviourorganic productsforeigndomestic and regional productionCzech RepublicSlovakia |
| spellingShingle | Stanislav Rojík Martina Zámková Martina Chalupová Ladislav Pilař Martin Prokop Radek Stolín Karel Malec Seth Nana Kwame Appiah-Kubi Mansoor Maitah Paweł Dziekański Piotr Prus Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets Agriculture consumer behaviour organic products foreign domestic and regional production Czech Republic Slovakia |
| title | Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets |
| title_full | Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets |
| title_fullStr | Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets |
| title_full_unstemmed | Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets |
| title_short | Pre-COVID-19 Organic Market in the European Union—Focus on the Czech, German, and Slovak Markets |
| title_sort | pre covid 19 organic market in the european union focus on the czech german and slovak markets |
| topic | consumer behaviour organic products foreign domestic and regional production Czech Republic Slovakia |
| url | https://www.mdpi.com/2077-0472/12/1/82 |
| work_keys_str_mv | AT stanislavrojik precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT martinazamkova precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT martinachalupova precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT ladislavpilar precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT martinprokop precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT radekstolin precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT karelmalec precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT sethnanakwameappiahkubi precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT mansoormaitah precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT pawełdziekanski precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets AT piotrprus precovid19organicmarketintheeuropeanunionfocusontheczechgermanandslovakmarkets |