Marketing to the subsistence consumer: a comparative analysis

Bibliographic Details
Main Author:	Dana-Nicoleta Lascu
Format:	Article
Language:	English
Published:	LLC "CPC "Business Perspectives" 2014-10-01
Series:	Innovative Marketing
Online Access:	https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6051/im_en_2014_03_Lascu.pdf

Marketing to the subsistence consumer: a comparative analysis by Dana-Nicoleta Lascu

Published 2014-10-01

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