Ambient Lights Influence Perception and Decision-Making

Today's computers are becoming ever more versatile. They are used in various applications, such as for education, entertainment, and information services. In other words, computers are often required to not only inform users of information but also communicate with them socially. Previous studi...

Full description

Bibliographic Details
Main Authors: Sichao Song, Seiji Yamada
Format: Article
Language:English
Published: Frontiers Media S.A. 2019-01-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2018.02685/full
_version_ 1818026368731971584
author Sichao Song
Seiji Yamada
Seiji Yamada
author_facet Sichao Song
Seiji Yamada
Seiji Yamada
author_sort Sichao Song
collection DOAJ
description Today's computers are becoming ever more versatile. They are used in various applications, such as for education, entertainment, and information services. In other words, computers are often required to not only inform users of information but also communicate with them socially. Previous studies explored the design of ambient light displays and suggested that such systems can convey information to people in the periphery of their attention without distracting them from their primary work. However, they mainly focused on using ambient lights to convey certain information. It is still unclear whether and how the lights can influence people's perception and decision-making. To explore this, we performed three experiments using a ping-pong game, Ultimatum game, and Give-Some game, in which we attached an LED strip to the front-bottom of a computer monitor and had it display a set of light expressions. Our evaluation of the results suggested that expressive lights do affect human perception and decision-making. Participants liked and anthropomorphized the computer more when it displayed light animations. Particularly, they perceived the computer as positive and friendlier when it displayed green and low intensity light animation, while red and high intensity light animation was perceived as negative and more hostile. They consequently behaved with more tolerance and cooperation to the computer when it was positive compared with when it was negative. The findings can open up possibilities for the design of ambient light systems for various applications where human-machine interaction is needed.
first_indexed 2024-12-10T04:30:54Z
format Article
id doaj.art-1038d3f959a34a088de24c1807462d7d
institution Directory Open Access Journal
issn 1664-1078
language English
last_indexed 2024-12-10T04:30:54Z
publishDate 2019-01-01
publisher Frontiers Media S.A.
record_format Article
series Frontiers in Psychology
spelling doaj.art-1038d3f959a34a088de24c1807462d7d2022-12-22T02:02:08ZengFrontiers Media S.A.Frontiers in Psychology1664-10782019-01-01910.3389/fpsyg.2018.02685412942Ambient Lights Influence Perception and Decision-MakingSichao Song0Seiji Yamada1Seiji Yamada2Department of Informatics, The Graduate University for Advanced Studies (SOKENDAI), Tokyo, JapanDepartment of Informatics, The Graduate University for Advanced Studies (SOKENDAI), Tokyo, JapanDigital Content and Media Sciences Research Division, National Institute of Informatics, Tokyo, JapanToday's computers are becoming ever more versatile. They are used in various applications, such as for education, entertainment, and information services. In other words, computers are often required to not only inform users of information but also communicate with them socially. Previous studies explored the design of ambient light displays and suggested that such systems can convey information to people in the periphery of their attention without distracting them from their primary work. However, they mainly focused on using ambient lights to convey certain information. It is still unclear whether and how the lights can influence people's perception and decision-making. To explore this, we performed three experiments using a ping-pong game, Ultimatum game, and Give-Some game, in which we attached an LED strip to the front-bottom of a computer monitor and had it display a set of light expressions. Our evaluation of the results suggested that expressive lights do affect human perception and decision-making. Participants liked and anthropomorphized the computer more when it displayed light animations. Particularly, they perceived the computer as positive and friendlier when it displayed green and low intensity light animation, while red and high intensity light animation was perceived as negative and more hostile. They consequently behaved with more tolerance and cooperation to the computer when it was positive compared with when it was negative. The findings can open up possibilities for the design of ambient light systems for various applications where human-machine interaction is needed.https://www.frontiersin.org/article/10.3389/fpsyg.2018.02685/fullambient light systemsexpressive lightshuman-machine interactionperipheral displayaffective computing
spellingShingle Sichao Song
Seiji Yamada
Seiji Yamada
Ambient Lights Influence Perception and Decision-Making
Frontiers in Psychology
ambient light systems
expressive lights
human-machine interaction
peripheral display
affective computing
title Ambient Lights Influence Perception and Decision-Making
title_full Ambient Lights Influence Perception and Decision-Making
title_fullStr Ambient Lights Influence Perception and Decision-Making
title_full_unstemmed Ambient Lights Influence Perception and Decision-Making
title_short Ambient Lights Influence Perception and Decision-Making
title_sort ambient lights influence perception and decision making
topic ambient light systems
expressive lights
human-machine interaction
peripheral display
affective computing
url https://www.frontiersin.org/article/10.3389/fpsyg.2018.02685/full
work_keys_str_mv AT sichaosong ambientlightsinfluenceperceptionanddecisionmaking
AT seijiyamada ambientlightsinfluenceperceptionanddecisionmaking
AT seijiyamada ambientlightsinfluenceperceptionanddecisionmaking