The effect of social network marketing on online purchase intention: a model in the health market
Background: This study aimed to investigate the role of social network marketing on the intention of online shopping in the health market. Methods: This study was a descriptive survey. The data collection tool was a researcher-made questionnaire and its validity was confirmed by university profe...
Main Authors: | Toktam Salari, Omar Yousefi, D. Anand |
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Format: | Article |
Language: | English |
Published: |
Shahid Beheshti University of Medical Sciences
2022-09-01
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Series: | Social Determinants of Health |
Subjects: | |
Online Access: | https://journals.sbmu.ac.ir/sdh/article/view/38742 |
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