Reputation of multinational companies: Corporate social responsibility and internationalization
Purpose - The purpose of this paper is to use stakeholder theory as the theoretical reference framework to study the influence of internationalization (geographic international diversification) and social performance on multinational companies’ (MNCs) reputation. Design/methodology/approach - The au...
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| Format: | Article |
| Language: | English |
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Emerald Publishing
2017-10-01
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| Series: | European Journal of Management and Business Economics |
| Subjects: | |
| Online Access: | https://www.emeraldinsight.com/doi/pdfplus/10.1108/EJMBE-10-2017-019 |
| _version_ | 1817977908936835072 |
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| author | Javier Aguilera-Caracuel Jaime Guerrero-Villegas Encarnación García-Sánchez |
| author_facet | Javier Aguilera-Caracuel Jaime Guerrero-Villegas Encarnación García-Sánchez |
| author_sort | Javier Aguilera-Caracuel |
| collection | DOAJ |
| description | Purpose - The purpose of this paper is to use stakeholder theory as the theoretical reference framework to study the influence of internationalization (geographic international diversification) and social performance on multinational companies’ (MNCs) reputation. Design/methodology/approach - The authors confirm the research hypotheses using a sample of 113 US MNCs in the chemical, energy and industrial machinery sectors during the period 2005-2010. Findings - This study contributes to the literature in three ways. First, it incorporates literature on internationalization to study the possible connection between geographic international diversification and social performance in MNCs. Second, it sheds light on the debate between corporate social responsibility (CSR) and the reputation of MNCs in a very diverse transnational context in which MNCs must meet the needs of stakeholders at both local and global levels. Third, it incorporates the mediating role of social performance in the relationship between geographic international diversification and the firm’s reputation. Originality/value - Prior studies have hardly analyzed this relationship, which becomes especially relevant for MNCs, since their implementation of advanced CSR practices in the different markets in which they operate will gain them a good reputation, not only in specific local contexts but also globally, benefitting the organization as a whole and enabling it to gain internal consistency (improvement in internal efficiency), transparency and legitimacy. |
| first_indexed | 2024-04-13T22:22:36Z |
| format | Article |
| id | doaj.art-12021b541c4e45349872170e3261f207 |
| institution | Directory Open Access Journal |
| issn | 2444-8451 2444-8494 |
| language | English |
| last_indexed | 2024-04-13T22:22:36Z |
| publishDate | 2017-10-01 |
| publisher | Emerald Publishing |
| record_format | Article |
| series | European Journal of Management and Business Economics |
| spelling | doaj.art-12021b541c4e45349872170e3261f2072022-12-22T02:27:09ZengEmerald PublishingEuropean Journal of Management and Business Economics2444-84512444-84942017-10-0126332934610.1108/EJMBE-10-2017-019600191Reputation of multinational companies: Corporate social responsibility and internationalizationJavier Aguilera-Caracuel0Jaime Guerrero-Villegas1Encarnación García-Sánchez2Department of Management, University of Granada, Granada, SpainDepartment of Management and Marketing, Universidad Pablo de Olavide, Sevilla, SpainDepartment of Management, Faculty of Education, Economics and Technology, University of Granada, Ceuta, SpainPurpose - The purpose of this paper is to use stakeholder theory as the theoretical reference framework to study the influence of internationalization (geographic international diversification) and social performance on multinational companies’ (MNCs) reputation. Design/methodology/approach - The authors confirm the research hypotheses using a sample of 113 US MNCs in the chemical, energy and industrial machinery sectors during the period 2005-2010. Findings - This study contributes to the literature in three ways. First, it incorporates literature on internationalization to study the possible connection between geographic international diversification and social performance in MNCs. Second, it sheds light on the debate between corporate social responsibility (CSR) and the reputation of MNCs in a very diverse transnational context in which MNCs must meet the needs of stakeholders at both local and global levels. Third, it incorporates the mediating role of social performance in the relationship between geographic international diversification and the firm’s reputation. Originality/value - Prior studies have hardly analyzed this relationship, which becomes especially relevant for MNCs, since their implementation of advanced CSR practices in the different markets in which they operate will gain them a good reputation, not only in specific local contexts but also globally, benefitting the organization as a whole and enabling it to gain internal consistency (improvement in internal efficiency), transparency and legitimacy.https://www.emeraldinsight.com/doi/pdfplus/10.1108/EJMBE-10-2017-019ReputationStakeholder theoryCorporate social responsibilityInternational diversificationMultinational companies |
| spellingShingle | Javier Aguilera-Caracuel Jaime Guerrero-Villegas Encarnación García-Sánchez Reputation of multinational companies: Corporate social responsibility and internationalization European Journal of Management and Business Economics Reputation Stakeholder theory Corporate social responsibility International diversification Multinational companies |
| title | Reputation of multinational companies: Corporate social responsibility and internationalization |
| title_full | Reputation of multinational companies: Corporate social responsibility and internationalization |
| title_fullStr | Reputation of multinational companies: Corporate social responsibility and internationalization |
| title_full_unstemmed | Reputation of multinational companies: Corporate social responsibility and internationalization |
| title_short | Reputation of multinational companies: Corporate social responsibility and internationalization |
| title_sort | reputation of multinational companies corporate social responsibility and internationalization |
| topic | Reputation Stakeholder theory Corporate social responsibility International diversification Multinational companies |
| url | https://www.emeraldinsight.com/doi/pdfplus/10.1108/EJMBE-10-2017-019 |
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