| Summary: | Hospitality is one of the mainstay sectors of the Bandung City’s economy, especially the tourism support sector. However, the control of hotel construction in the city has not been effectively characterized by the many irregularities in hotel construction, so this research seeks to examine "Hotel Development Control in Bandung". This study uses a qualitative approach with explorative analysis methods. The unit of analysis is in the form of organizations and actors involved and aware of hotel development in the city of Bandung. Informants are determined purposively. The data collection techniques include observation, interview and documentation study. Data analysis was carried out through triangulation. The results of the study concluded that the control of hotel development in the city of Bandung has been carried out based on stages including measuring actual performance, comparing actual performance standards and taking managerial action, although not yet maximal, as indicated by the comparative performance of standard againt post-action control, and determining corrective actions managerial action taking is not based on good analysis or based on SWOT analysis. On this basis, the suggestions of this study include: 1) The need to properly control hotel development in the city of Bandung based on measuring actual performance, comparing actual performance standards and taking managerial action;
2) comparing the actual performance of standard againt should be done not only through post-action control but also through steering control; 3) the determination of corrective actions should be based on correct analysis including through SWOT analysis in the form of incremental, branching and inventive forms; 4) the need to improve the quality of apparatus human resources both in quantity and quality related to hotel construction control; and 5) the need to improve the quality of administration of licensing services so that quality of licensing services can be realized in the construction of hotels in the city of Bandung.
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