Randomization in Surveys with the Halton Sequence
Randomization has been widely used in surveys for various purposes such as within household respondent selection, rotation of questions and answer choices, and split sample (or ballot) technique for survey experiments. The randomization is usually based on a random number generating process whereby...
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Format: | Article |
Language: | English |
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European Survey Research Association
2018-12-01
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Series: | Survey Research Methods |
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Online Access: | https://ojs.ub.uni-konstanz.de/srm/article/view/7283 |
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author | Kien T. Le Martha McRoy Abdoulaye Diop |
author_facet | Kien T. Le Martha McRoy Abdoulaye Diop |
author_sort | Kien T. Le |
collection | DOAJ |
description | Randomization has been widely used in surveys for various purposes such as within household respondent selection, rotation of questions and answer choices, and split sample (or ballot) technique for survey experiments. The randomization is usually based on a random number generating process whereby the computer generates random numbers which are then used to classify respondents in different groups. In this study, we use an alternative randomization based on the Halton sequence. The method is used in a survey with a political experiment which requires randomization of the political candidate’s characteristics. Our survey results demonstrate that the Halton sequence can be quite effective in randomly assigning respondents into groups, especially in surveys with small sample sizes |
first_indexed | 2024-12-11T07:00:46Z |
format | Article |
id | doaj.art-122bb16007ca411085b731979190dc8b |
institution | Directory Open Access Journal |
issn | 1864-3361 |
language | English |
last_indexed | 2024-12-11T07:00:46Z |
publishDate | 2018-12-01 |
publisher | European Survey Research Association |
record_format | Article |
series | Survey Research Methods |
spelling | doaj.art-122bb16007ca411085b731979190dc8b2022-12-22T01:16:37ZengEuropean Survey Research AssociationSurvey Research Methods1864-33612018-12-0112310.18148/srm/2018.v12i3.7283Randomization in Surveys with the Halton SequenceKien T. Le0Martha McRoy1Abdoulaye Diop2Qatar UniversityPew Research CenterQatar UniversityRandomization has been widely used in surveys for various purposes such as within household respondent selection, rotation of questions and answer choices, and split sample (or ballot) technique for survey experiments. The randomization is usually based on a random number generating process whereby the computer generates random numbers which are then used to classify respondents in different groups. In this study, we use an alternative randomization based on the Halton sequence. The method is used in a survey with a political experiment which requires randomization of the political candidate’s characteristics. Our survey results demonstrate that the Halton sequence can be quite effective in randomly assigning respondents into groups, especially in surveys with small sample sizeshttps://ojs.ub.uni-konstanz.de/srm/article/view/7283surveyexperimenthalton sequencerandomization |
spellingShingle | Kien T. Le Martha McRoy Abdoulaye Diop Randomization in Surveys with the Halton Sequence Survey Research Methods survey experiment halton sequence randomization |
title | Randomization in Surveys with the Halton Sequence |
title_full | Randomization in Surveys with the Halton Sequence |
title_fullStr | Randomization in Surveys with the Halton Sequence |
title_full_unstemmed | Randomization in Surveys with the Halton Sequence |
title_short | Randomization in Surveys with the Halton Sequence |
title_sort | randomization in surveys with the halton sequence |
topic | survey experiment halton sequence randomization |
url | https://ojs.ub.uni-konstanz.de/srm/article/view/7283 |
work_keys_str_mv | AT kientle randomizationinsurveyswiththehaltonsequence AT marthamcroy randomizationinsurveyswiththehaltonsequence AT abdoulayediop randomizationinsurveyswiththehaltonsequence |