Streamer Motives and User-Generated Content on Social Live-Streaming Services

Three most popular information services, Periscope, Ustream, and YouNow, vicarious for all Social Live-Streaming Services (SLSSs), are investigated to analyze their streamers' motivations and the user-generated content. Additionally, we collected demographic data (gender and age). More than 7,5...

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Main Author: Friedlander, Mathilde B.
Format: Article
Language:English
Published: Korea Institute of Science and Technology Information 2017-03-01
Series:Journal of Information Science Theory and Practice
Subjects:
Online Access:http://society.kisti.re.kr/sv/SV_svpsbs03V.do?method=download&cn1=JAKO201709636480991
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author Friedlander, Mathilde B.
author_facet Friedlander, Mathilde B.
author_sort Friedlander, Mathilde B.
collection DOAJ
description Three most popular information services, Periscope, Ustream, and YouNow, vicarious for all Social Live-Streaming Services (SLSSs), are investigated to analyze their streamers' motivations and the user-generated content. Additionally, we collected demographic data (gender and age). More than 7,500 streams by users from the U.S., Germany, and Japan were observed. Main streamer motivations on SLSSs are boredom, socializing, the need to reach a specific group, the need to communicate, and fun. Important content categories on all three SLSSs are chatting, sharing information, 24/7, and 'slice of life.' We were able to identify differences between users from the U.S., Germany, and Japan as well as between the users of Periscope, Ustream, and YouNow. The main motive to stream in the U.S. is to reach a specific group, while in Japan it is socializing, and in Germany boredom. The top content category for both, YouNow as well as Periscope, is to chat; on Ustream it is 24/7 (i.e., webcams).
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spelling doaj.art-12940d4a366c4accb68c8aeec9a114bf2022-12-22T00:53:24ZengKorea Institute of Science and Technology InformationJournal of Information Science Theory and Practice2287-90992287-45772017-03-0151658410.1633/JISTaP.2017.5.1.522879099Streamer Motives and User-Generated Content on Social Live-Streaming ServicesFriedlander, Mathilde B.0Heinrich Heine University DuesseldorfThree most popular information services, Periscope, Ustream, and YouNow, vicarious for all Social Live-Streaming Services (SLSSs), are investigated to analyze their streamers' motivations and the user-generated content. Additionally, we collected demographic data (gender and age). More than 7,500 streams by users from the U.S., Germany, and Japan were observed. Main streamer motivations on SLSSs are boredom, socializing, the need to reach a specific group, the need to communicate, and fun. Important content categories on all three SLSSs are chatting, sharing information, 24/7, and 'slice of life.' We were able to identify differences between users from the U.S., Germany, and Japan as well as between the users of Periscope, Ustream, and YouNow. The main motive to stream in the U.S. is to reach a specific group, while in Japan it is socializing, and in Germany boredom. The top content category for both, YouNow as well as Periscope, is to chat; on Ustream it is 24/7 (i.e., webcams).http://society.kisti.re.kr/sv/SV_svpsbs03V.do?method=download&cn1=JAKO201709636480991Social Live-Streaming Services (SLSSs)Social MediaYouNowPeriscopeUstreamMotivationContent Analysis
spellingShingle Friedlander, Mathilde B.
Streamer Motives and User-Generated Content on Social Live-Streaming Services
Journal of Information Science Theory and Practice
Social Live-Streaming Services (SLSSs)
Social Media
YouNow
Periscope
Ustream
Motivation
Content Analysis
title Streamer Motives and User-Generated Content on Social Live-Streaming Services
title_full Streamer Motives and User-Generated Content on Social Live-Streaming Services
title_fullStr Streamer Motives and User-Generated Content on Social Live-Streaming Services
title_full_unstemmed Streamer Motives and User-Generated Content on Social Live-Streaming Services
title_short Streamer Motives and User-Generated Content on Social Live-Streaming Services
title_sort streamer motives and user generated content on social live streaming services
topic Social Live-Streaming Services (SLSSs)
Social Media
YouNow
Periscope
Ustream
Motivation
Content Analysis
url http://society.kisti.re.kr/sv/SV_svpsbs03V.do?method=download&cn1=JAKO201709636480991
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