Towards the construction of a mechanism supported in fuzzy logic to evaluate the viability of businesses under the canvas model

This article aims at showing the first functional approximation to the creation of a mechanism which generates a viability indicator of of a producto r a business plan base don the design of Canvas Model as well as using Emis Benchmarking Score as a referential issue suggested by Euromoney Instituti...

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Бібліографічні деталі
Автори: Laura Daniela Acosta Contreras, Andrés Ricardo Barreto López, Carlos Enrique Montenegro Marín, Paulo Alonso Gaona García
Формат: Стаття
Мова:Spanish
Опубліковано: Universidad EAN 2018-04-01
Серія:Revista Escuela de Administracion de Negocios
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Онлайн доступ:https://journal.ean.edu.co/index.php/Revista/article/view/1921