The Importance-Satisfaction Matrix as a Strategic Tool for Termas de Chaves Thermal Spa Priority Improvements
Health and wellness tourism has gained increased interest from the public, which searches for spaces that assure health and wellness maintenance. Proof of this is the example of Termas de Chaves thermal spa, which has gradually grown demand for its products and services. In this context, this study...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Research Centre for Tourism, Sustainability and Well-being (CinTurs)
2023-03-01
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| Series: | Journal of Tourism, Sustainability and Well-being |
| Subjects: | |
| Online Access: | http://www.cieo.pt/journal/J_1_2023/article5.pdf |