Site selection of private banks branches in Tehran's twenty two areas (A case study of Parsian Bank)

In this research, we try to specify the establishment location of private banks’ branches at the whole 22 areas of Tehran. We rank areas by using effective financial variables on bank services demand. For reaching this goal, we used Logit regression and numerical Taxonomi in a linear manner, and the...

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Bibliographic Details
Main Authors: Adel Berjesyan, Saeed Abedin Dour Koush
Format: Article
Language:fas
Published: Allameh Tabataba'i University Press 2012-06-01
Series:Faslnāmah-i Pizhūhish/Nāmah-i Iqtisādī
Subjects:
Online Access:https://joer.atu.ac.ir/article_950_e0fe0f3ff163f4e2cccc11ba99b0acfa.pdf
Description
Summary:In this research, we try to specify the establishment location of private banks’ branches at the whole 22 areas of Tehran. We rank areas by using effective financial variables on bank services demand. For reaching this goal, we used Logit regression and numerical Taxonomi in a linear manner, and then by evaluating these two methods, we selected the best areas to establishing branches.
ISSN:1735-210X
2476-6453