Using social media influencers to increase knowledge and positive attitudes toward the flu vaccine.

Seasonal influenza affects millions of people across the United States each year. African Americans and Hispanics have significantly lower vaccination rates, and large-scale campaigns have had difficulty increasing vaccination among these two groups. This study assessed the feasibility of delivering...

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Bibliographic Details
Main Authors: Erika Bonnevie, Sarah D Rosenberg, Caitlin Kummeth, Jaclyn Goldbarg, Ellen Wartella, Joe Smyser
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2020-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0240828

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