Creative industries: visualization of communications and aestheticization of media forms

The improvement of innovative technologies has a direct impact on the social space and media market, forcing media producers to update and increase their competences and skills in line with the requirements of the digital age. This is due to the emergence of new professions in media content producti...

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Main Author: Svetlana L. Urazova
Format: Article
Language:English
Published: Peoples’ Friendship University of Russia (RUDN University) 2023-12-01
Series:RUDN Journal of Studies in Literature and Journalism
Subjects:
Online Access:https://journals.rudn.ru/literary-criticism/article/viewFile/36799/22773
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author Svetlana L. Urazova
author_facet Svetlana L. Urazova
author_sort Svetlana L. Urazova
collection DOAJ
description The improvement of innovative technologies has a direct impact on the social space and media market, forcing media producers to update and increase their competences and skills in line with the requirements of the digital age. This is due to the emergence of new professions in media content production, as well as to the recognition of the growing creative and economic potential of creative industries. The aim of the research is to show the relationship between the media industry and the creative industries in the context of their humanitarian contribution to the development of the digital future. The method of selective reading and commenting on sources from different sciences - philosophy, psychology, culturology, semiotics, art history, media communication studies - is used. It is revealed that the introduction of IT-technologies in media production and the adaptation of media in the digital economy make it necessary to revise approaches to the study of humanities and develop a theory of media taking into account the application of interdisciplinary knowledge. It is also concluded that visualisation through the actualisation of imagination is important. In the information environment, the need for visualisation of communications and aestheticisation of modern media forms related to the cultural and historical horizon of the digital age is now prevailing. These aspects are also substantiated, emphasising the importance of the role of creative industries in the digital future, their economic and humanitarian components, which allow society to be imbued with the axiological paradigm of the new reality.
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spelling doaj.art-148e10a489904253b950e64c8659a3572023-11-24T08:40:38ZengPeoples’ Friendship University of Russia (RUDN University)RUDN Journal of Studies in Literature and Journalism2312-92202312-92472023-12-0128358559410.22363/2312-9220-2023-28-3-585-59420999Creative industries: visualization of communications and aestheticization of media formsSvetlana L. Urazova0https://orcid.org/0000-0003-2264-2859Russian State University of Cinematography named after S. GerasimovThe improvement of innovative technologies has a direct impact on the social space and media market, forcing media producers to update and increase their competences and skills in line with the requirements of the digital age. This is due to the emergence of new professions in media content production, as well as to the recognition of the growing creative and economic potential of creative industries. The aim of the research is to show the relationship between the media industry and the creative industries in the context of their humanitarian contribution to the development of the digital future. The method of selective reading and commenting on sources from different sciences - philosophy, psychology, culturology, semiotics, art history, media communication studies - is used. It is revealed that the introduction of IT-technologies in media production and the adaptation of media in the digital economy make it necessary to revise approaches to the study of humanities and develop a theory of media taking into account the application of interdisciplinary knowledge. It is also concluded that visualisation through the actualisation of imagination is important. In the information environment, the need for visualisation of communications and aestheticisation of modern media forms related to the cultural and historical horizon of the digital age is now prevailing. These aspects are also substantiated, emphasising the importance of the role of creative industries in the digital future, their economic and humanitarian components, which allow society to be imbued with the axiological paradigm of the new reality.https://journals.rudn.ru/literary-criticism/article/viewFile/36799/22773media communicationsaestheticsmedia spacecreativity
spellingShingle Svetlana L. Urazova
Creative industries: visualization of communications and aestheticization of media forms
RUDN Journal of Studies in Literature and Journalism
media communications
aesthetics
media space
creativity
title Creative industries: visualization of communications and aestheticization of media forms
title_full Creative industries: visualization of communications and aestheticization of media forms
title_fullStr Creative industries: visualization of communications and aestheticization of media forms
title_full_unstemmed Creative industries: visualization of communications and aestheticization of media forms
title_short Creative industries: visualization of communications and aestheticization of media forms
title_sort creative industries visualization of communications and aestheticization of media forms
topic media communications
aesthetics
media space
creativity
url https://journals.rudn.ru/literary-criticism/article/viewFile/36799/22773
work_keys_str_mv AT svetlanalurazova creativeindustriesvisualizationofcommunicationsandaestheticizationofmediaforms