BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
The present paper analyzes the impact of social media platforms on international tourism, focusing on the Romanian tourists. This research is conducted taking into consideration the different generations, especially the Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Editura Univeristatii "Stefan cel Mare" din Suceava
2022-12-01
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Series: | USV Annals of Economics and Public Administration |
Subjects: | |
Online Access: | http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116 |
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author | Daniel Nicolae MAITA Loredana Maria POPESCU Loredana Nicoletta MEGA Mihai Ludovic DEMETER |
author_facet | Daniel Nicolae MAITA Loredana Maria POPESCU Loredana Nicoletta MEGA Mihai Ludovic DEMETER |
author_sort | Daniel Nicolae MAITA |
collection | DOAJ |
description | The present paper analyzes the impact of social media platforms on international tourism, focusing on the
Romanian tourists. This research is conducted taking into consideration the different generations, especially the
Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (born 1996-2012), as well as the
three key temporal moments in the travel planning and related decision-making process: before the trip, during the trip,
and after the trip. Besides, as the COVID-19 medical crisis has redefined the global tourism industry and tourists’
behavior, an analysis of its impact on the Romanian market and tourists was also included.. In order to obtain a certain
result, were used different methods that includes both qualitative and quantitative instruments. The research is
undertaken in two stages, before COVID-19 outbreak (2018-2020), and during COVID-19, (2020-2021). The results of
the research indicate a clear tendency to use social media before the trip, in the information-research stage. Besides, a
series of differences, as well as some similarities are identified across generations in terms of social media usage for
travel purposes and social media impact on the tourists’ travel choices, when comparing Romanian travelers with
travelers from other countries of the world. |
first_indexed | 2024-04-09T18:13:05Z |
format | Article |
id | doaj.art-14ca71d0e92c478782e64f98f60eed30 |
institution | Directory Open Access Journal |
issn | 2285-3332 2344-3847 |
language | English |
last_indexed | 2024-04-09T18:13:05Z |
publishDate | 2022-12-01 |
publisher | Editura Univeristatii "Stefan cel Mare" din Suceava |
record_format | Article |
series | USV Annals of Economics and Public Administration |
spelling | doaj.art-14ca71d0e92c478782e64f98f60eed302023-04-13T08:33:32ZengEditura Univeristatii "Stefan cel Mare" din SuceavaUSV Annals of Economics and Public Administration2285-33322344-38472022-12-01222(36)8089BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTSDaniel Nicolae MAITA0Loredana Maria POPESCU1Loredana Nicoletta MEGA2Mihai Ludovic DEMETER3Bucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaThe present paper analyzes the impact of social media platforms on international tourism, focusing on the Romanian tourists. This research is conducted taking into consideration the different generations, especially the Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (born 1996-2012), as well as the three key temporal moments in the travel planning and related decision-making process: before the trip, during the trip, and after the trip. Besides, as the COVID-19 medical crisis has redefined the global tourism industry and tourists’ behavior, an analysis of its impact on the Romanian market and tourists was also included.. In order to obtain a certain result, were used different methods that includes both qualitative and quantitative instruments. The research is undertaken in two stages, before COVID-19 outbreak (2018-2020), and during COVID-19, (2020-2021). The results of the research indicate a clear tendency to use social media before the trip, in the information-research stage. Besides, a series of differences, as well as some similarities are identified across generations in terms of social media usage for travel purposes and social media impact on the tourists’ travel choices, when comparing Romanian travelers with travelers from other countries of the world.http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116covid-19social platformsinternational tourismcross-generational study |
spellingShingle | Daniel Nicolae MAITA Loredana Maria POPESCU Loredana Nicoletta MEGA Mihai Ludovic DEMETER BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS USV Annals of Economics and Public Administration covid-19 social platforms international tourism cross-generational study |
title | BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS |
title_full | BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS |
title_fullStr | BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS |
title_full_unstemmed | BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS |
title_short | BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS |
title_sort | being in the social a cross generational study on identity processes related to romanian tourists |
topic | covid-19 social platforms international tourism cross-generational study |
url | http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116 |
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