BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS

The present paper analyzes the impact of social media platforms on international tourism, focusing on the Romanian tourists. This research is conducted taking into consideration the different generations, especially the Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (...

Full description

Bibliographic Details
Main Authors: Daniel Nicolae MAITA, Loredana Maria POPESCU, Loredana Nicoletta MEGA, Mihai Ludovic DEMETER
Format: Article
Language:English
Published: Editura Univeristatii "Stefan cel Mare" din Suceava 2022-12-01
Series:USV Annals of Economics and Public Administration
Subjects:
Online Access:http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116
_version_ 1797847540275609600
author Daniel Nicolae MAITA
Loredana Maria POPESCU
Loredana Nicoletta MEGA
Mihai Ludovic DEMETER
author_facet Daniel Nicolae MAITA
Loredana Maria POPESCU
Loredana Nicoletta MEGA
Mihai Ludovic DEMETER
author_sort Daniel Nicolae MAITA
collection DOAJ
description The present paper analyzes the impact of social media platforms on international tourism, focusing on the Romanian tourists. This research is conducted taking into consideration the different generations, especially the Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (born 1996-2012), as well as the three key temporal moments in the travel planning and related decision-making process: before the trip, during the trip, and after the trip. Besides, as the COVID-19 medical crisis has redefined the global tourism industry and tourists’ behavior, an analysis of its impact on the Romanian market and tourists was also included.. In order to obtain a certain result, were used different methods that includes both qualitative and quantitative instruments. The research is undertaken in two stages, before COVID-19 outbreak (2018-2020), and during COVID-19, (2020-2021). The results of the research indicate a clear tendency to use social media before the trip, in the information-research stage. Besides, a series of differences, as well as some similarities are identified across generations in terms of social media usage for travel purposes and social media impact on the tourists’ travel choices, when comparing Romanian travelers with travelers from other countries of the world.
first_indexed 2024-04-09T18:13:05Z
format Article
id doaj.art-14ca71d0e92c478782e64f98f60eed30
institution Directory Open Access Journal
issn 2285-3332
2344-3847
language English
last_indexed 2024-04-09T18:13:05Z
publishDate 2022-12-01
publisher Editura Univeristatii "Stefan cel Mare" din Suceava
record_format Article
series USV Annals of Economics and Public Administration
spelling doaj.art-14ca71d0e92c478782e64f98f60eed302023-04-13T08:33:32ZengEditura Univeristatii "Stefan cel Mare" din SuceavaUSV Annals of Economics and Public Administration2285-33322344-38472022-12-01222(36)8089BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTSDaniel Nicolae MAITA0Loredana Maria POPESCU1Loredana Nicoletta MEGA2Mihai Ludovic DEMETER3Bucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaBucharest University Of Economic Studies, RomaniaThe present paper analyzes the impact of social media platforms on international tourism, focusing on the Romanian tourists. This research is conducted taking into consideration the different generations, especially the Generation X (born 1965-1980), Millennials (born 1981-1995) and Generation Z (born 1996-2012), as well as the three key temporal moments in the travel planning and related decision-making process: before the trip, during the trip, and after the trip. Besides, as the COVID-19 medical crisis has redefined the global tourism industry and tourists’ behavior, an analysis of its impact on the Romanian market and tourists was also included.. In order to obtain a certain result, were used different methods that includes both qualitative and quantitative instruments. The research is undertaken in two stages, before COVID-19 outbreak (2018-2020), and during COVID-19, (2020-2021). The results of the research indicate a clear tendency to use social media before the trip, in the information-research stage. Besides, a series of differences, as well as some similarities are identified across generations in terms of social media usage for travel purposes and social media impact on the tourists’ travel choices, when comparing Romanian travelers with travelers from other countries of the world.http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116covid-19social platformsinternational tourismcross-generational study
spellingShingle Daniel Nicolae MAITA
Loredana Maria POPESCU
Loredana Nicoletta MEGA
Mihai Ludovic DEMETER
BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
USV Annals of Economics and Public Administration
covid-19
social platforms
international tourism
cross-generational study
title BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
title_full BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
title_fullStr BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
title_full_unstemmed BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
title_short BEING IN THE SOCIAL: A CROSS-GENERATIONAL STUDY ON IDENTITY PROCESSES RELATED TO ROMANIAN TOURISTS
title_sort being in the social a cross generational study on identity processes related to romanian tourists
topic covid-19
social platforms
international tourism
cross-generational study
url http://annals.feaa.usv.ro/index.php/annals/article/view/1427/1116
work_keys_str_mv AT danielnicolaemaita beinginthesocialacrossgenerationalstudyonidentityprocessesrelatedtoromaniantourists
AT loredanamariapopescu beinginthesocialacrossgenerationalstudyonidentityprocessesrelatedtoromaniantourists
AT loredananicolettamega beinginthesocialacrossgenerationalstudyonidentityprocessesrelatedtoromaniantourists
AT mihailudovicdemeter beinginthesocialacrossgenerationalstudyonidentityprocessesrelatedtoromaniantourists