A Decision Tree Approach for Achieving High Customer Satisfaction at Urban Interchanges

This paper introduces a decision tree approach, which can be used for the assessment of the design, operation and services provided at urban transport interchanges. Realizing a customer satisfaction survey, feedback was received from 239 users of the Riga International Coach Terminal on crucial attr...

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Bibliographic Details
Main Authors: Tsami Maria, Adamos Giannis, Nathanail Eftihia, Budiloviča Evelina Budilovich, Jackiva Irina Yatskiv, Magginas Vissarion
Format: Article
Language:English
Published: Sciendo 2018-09-01
Series:Transport and Telecommunication
Subjects:
Online Access:https://doi.org/10.2478/ttj-2018-0016
Description
Summary:This paper introduces a decision tree approach, which can be used for the assessment of the design, operation and services provided at urban transport interchanges. Realizing a customer satisfaction survey, feedback was received from 239 users of the Riga International Coach Terminal on crucial attributes, including: travel information, wayfinding information, time and movement, access, comfort and convenience, station attractiveness, safety and security, emergency situation handling and overall satisfaction. Findings revealed the most significant parameters that need to be addressed in order to increase users’ satisfaction, which can gradually improve the overall attractiveness of the terminal and the efficient provision of its services.
ISSN:1407-6179