From selling machinery to hybrid offerings – organizational impact of digital servitization on manufacturing firms
The transition towards services has been imperative for manufacturing firms for years. The change from a product-oriented to a more service-dominant business model affects the organizational structure of firms. However, literature provides limited insights into how manufacturing firms organize them...
Main Authors: | Christoph Brosig, Susanne Strahringer, Markus Westner |
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Format: | Article |
Language: | English |
Published: |
UMinho Editora
2022-10-01
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Series: | International Journal of Information Systems and Project Management |
Subjects: | |
Online Access: | https://revistas.uminho.pt/index.php/ijispm/article/view/4167 |
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