INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK

West Sumatra is a province which is possess a variety of traditional food. Such foods have became souvenir icon for visitors who come to the tourist areas of West Sumatra. These kinds of food produced by Small and Medium Enterprises (SMEs) scattered throughout the territory of West Sumatra. Governme...

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Main Authors: Afifah Afifah, Gustina Gustina
Format: Article
Language:English
Published: Universitas Udayana 2016-07-01
Series:Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan
Subjects:
Online Access:https://ojs.unud.ac.id/index.php/jmbk/article/view/21492
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author Afifah Afifah
Gustina Gustina
author_facet Afifah Afifah
Gustina Gustina
author_sort Afifah Afifah
collection DOAJ
description West Sumatra is a province which is possess a variety of traditional food. Such foods have became souvenir icon for visitors who come to the tourist areas of West Sumatra. These kinds of food produced by Small and Medium Enterprises (SMEs) scattered throughout the territory of West Sumatra. Government group them into snack cluster. The purpose of this study was to investigate the affirmation model of snack SMEs in West Sumatra as well as to arrange simulation of the models designed. This is qualitative study implements Focus Group Discussion and in-depth interview as data collection method . The results show that snack SMEs in the sample region need to be reinforced through training, mentoring, and coaching. Training required include entrepreneurial and managerial skills.
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spelling doaj.art-1579de4405c74ce981ab6b86f0894e3e2022-12-22T02:41:45ZengUniversitas UdayanaJurnal Manajemen, Strategi Bisnis dan Kewirausahaan2302-88902016-07-0121492INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIKAfifah AfifahGustina GustinaWest Sumatra is a province which is possess a variety of traditional food. Such foods have became souvenir icon for visitors who come to the tourist areas of West Sumatra. These kinds of food produced by Small and Medium Enterprises (SMEs) scattered throughout the territory of West Sumatra. Government group them into snack cluster. The purpose of this study was to investigate the affirmation model of snack SMEs in West Sumatra as well as to arrange simulation of the models designed. This is qualitative study implements Focus Group Discussion and in-depth interview as data collection method . The results show that snack SMEs in the sample region need to be reinforced through training, mentoring, and coaching. Training required include entrepreneurial and managerial skills.https://ojs.unud.ac.id/index.php/jmbk/article/view/21492small and medium enterprise, snack cluster, affirmative model
spellingShingle Afifah Afifah
Gustina Gustina
INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan
small and medium enterprise, snack cluster, affirmative model
title INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
title_full INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
title_fullStr INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
title_full_unstemmed INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
title_short INVESTIGASI ORIENTASI USAHA DAN PENGEMBANGAN MODEL PENGUATAN UNTUK USAHA KECIL DAN MENENGAH: SEBUAH KAJIAN EMPIRIK
title_sort investigasi orientasi usaha dan pengembangan model penguatan untuk usaha kecil dan menengah sebuah kajian empirik
topic small and medium enterprise, snack cluster, affirmative model
url https://ojs.unud.ac.id/index.php/jmbk/article/view/21492
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AT gustinagustina investigasiorientasiusahadanpengembanganmodelpenguatanuntukusahakecildanmenengahsebuahkajianempirik