CREATING COMPETITIVE ORGANIZATIONAL STRATEGY USING THE FUNNEL METHOD

In the highly competitive environment of the 21st century, organizations must be able to effectively change through the application of effective strategies, quickly and in a way that the competitors will be unable to imitate. Therefore, the essential question in any organization is how to achieve...

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Bibliographic Details
Main Authors: Lidija Stefanovska, Mende Soluncevski
Format: Article
Language:English
Published: University in Belgrade 2015-11-01
Series:Serbian Journal of Management
Subjects:
Online Access:http://www.sjm06.com/SJM%20ISSN1452-4864/10_2_2015_November_141_277/10_2_2015_235_245.pdf