A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges

The COVID-19 pandemic has become a global problem since first appearing in 2020. Not only does it heavily affect the health sector, but it also spreads to other sectors such as social, economic, and education. Studies have shown that many global companies, including those based in Indonesia, contrib...

Full description

Bibliographic Details
Main Authors: Enjang Pera Irawan, Suwandi Sumartias, Soeganda Priyatna, Agus Rahmat
Format: Article
Language:English
Published: MDPI AG 2022-02-01
Series:Social Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-0760/11/2/72
_version_ 1797476596482834432
author Enjang Pera Irawan
Suwandi Sumartias
Soeganda Priyatna
Agus Rahmat
author_facet Enjang Pera Irawan
Suwandi Sumartias
Soeganda Priyatna
Agus Rahmat
author_sort Enjang Pera Irawan
collection DOAJ
description The COVID-19 pandemic has become a global problem since first appearing in 2020. Not only does it heavily affect the health sector, but it also spreads to other sectors such as social, economic, and education. Studies have shown that many global companies, including those based in Indonesia, contribute to the global pandemic mitigation by implementing Corporate Social Responsibility (CSR) programs. So far, the implementation of CSR is mainly focused on providing food, medicines, and vitamins, as well as medical facilities and equipment. On the other hand, other reviewed studies showed that the pandemic has transformed the CSR implementation from offline to online, also known as CSR digitalization. The limitation in mobility and strict social distancing rules by the government have resulted in this emergence of CSR digitalization initiatives. Although CSR digitalization is still relatively rare, several technology companies have started implementing it. CSR digitalization practices aim to empower micro, small, and medium enterprises (MSME) to master digital competencies and increase their economic condition affected by the pandemic. Companies implementing CSR digitalization reported a more efficient and effective CSR implementation. This article can potentially introduce a new paradigm to the industry players on the importance of CSR digitalization and future opportunities due to the changes in the behavior of society post-pandemic.
first_indexed 2024-03-09T21:03:55Z
format Article
id doaj.art-1822eff9bb774f47821e2ea7b7474d40
institution Directory Open Access Journal
issn 2076-0760
language English
last_indexed 2024-03-09T21:03:55Z
publishDate 2022-02-01
publisher MDPI AG
record_format Article
series Social Sciences
spelling doaj.art-1822eff9bb774f47821e2ea7b7474d402023-11-23T22:05:23ZengMDPI AGSocial Sciences2076-07602022-02-011127210.3390/socsci11020072A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and ChallengesEnjang Pera Irawan0Suwandi Sumartias1Soeganda Priyatna2Agus Rahmat3Faculty of Communication Science, Universitas Padjadjaran, Parahyangan 45363, Jawa Barat, IndonesiaFaculty of Communication Science, Universitas Padjadjaran, Parahyangan 45363, Jawa Barat, IndonesiaFaculty of Communication Science, Universitas Padjadjaran, Parahyangan 45363, Jawa Barat, IndonesiaFaculty of Communication Science, Universitas Padjadjaran, Parahyangan 45363, Jawa Barat, IndonesiaThe COVID-19 pandemic has become a global problem since first appearing in 2020. Not only does it heavily affect the health sector, but it also spreads to other sectors such as social, economic, and education. Studies have shown that many global companies, including those based in Indonesia, contribute to the global pandemic mitigation by implementing Corporate Social Responsibility (CSR) programs. So far, the implementation of CSR is mainly focused on providing food, medicines, and vitamins, as well as medical facilities and equipment. On the other hand, other reviewed studies showed that the pandemic has transformed the CSR implementation from offline to online, also known as CSR digitalization. The limitation in mobility and strict social distancing rules by the government have resulted in this emergence of CSR digitalization initiatives. Although CSR digitalization is still relatively rare, several technology companies have started implementing it. CSR digitalization practices aim to empower micro, small, and medium enterprises (MSME) to master digital competencies and increase their economic condition affected by the pandemic. Companies implementing CSR digitalization reported a more efficient and effective CSR implementation. This article can potentially introduce a new paradigm to the industry players on the importance of CSR digitalization and future opportunities due to the changes in the behavior of society post-pandemic.https://www.mdpi.com/2076-0760/11/2/72CSR digitalizationCOVID-19challengeopportunityIndonesia
spellingShingle Enjang Pera Irawan
Suwandi Sumartias
Soeganda Priyatna
Agus Rahmat
A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
Social Sciences
CSR digitalization
COVID-19
challenge
opportunity
Indonesia
title A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
title_full A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
title_fullStr A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
title_full_unstemmed A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
title_short A Review on Digitalization of CSR during the COVID-19 Pandemic in Indonesia: Opportunities and Challenges
title_sort review on digitalization of csr during the covid 19 pandemic in indonesia opportunities and challenges
topic CSR digitalization
COVID-19
challenge
opportunity
Indonesia
url https://www.mdpi.com/2076-0760/11/2/72
work_keys_str_mv AT enjangperairawan areviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT suwandisumartias areviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT soegandapriyatna areviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT agusrahmat areviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT enjangperairawan reviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT suwandisumartias reviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT soegandapriyatna reviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges
AT agusrahmat reviewondigitalizationofcsrduringthecovid19pandemicinindonesiaopportunitiesandchallenges