A comparative Kano analysis on customer satisfaction based on customer and employment perspectives
These days, there is a tight competition among business units and all production units or service businesses attempt to use different techniques to increase their market shares. In such environment, customer normally says the last word, in fact, customer plays an important role and in many organizat...
Main Authors: | Sakineh Noorinasab, Mohammad Hemati |
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Format: | Article |
Language: | English |
Published: |
Growing Science
2012-08-01
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Series: | Management Science Letters |
Subjects: | |
Online Access: | http://www.growingscience.com/msl/Vol2/msl_2012_103.pdf |
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