Archeological attractions within intention to participate in archeotourism: A case in Corum, Turkey
Purpose – This paper examines the effect of the attractive motivational factors of archaeotourism on the intention to participate in archaeotourism. Methodology- The statistical program SmartPLS was used for data analysis. Design- The population consists of tourists who visited Çorum/Turkey, and...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of tourism and hospitality management
2023-12-01
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| Series: | Tourism and Hospitality Management |
| Subjects: | |
| Online Access: | https://thm.fthm.hr/images/issues/vol29no4/9_Kement_ErkolBayram_Valeri_Ba_ar_G_n_r |
| Summary: | Purpose – This paper examines the effect of the attractive motivational factors of
archaeotourism on the intention to participate in archaeotourism.
Methodology- The statistical program SmartPLS was used for data analysis.
Design- The population consists of tourists who visited Çorum/Turkey, and convenience
sampling method was applied. Four hundred and seventy tourists participated in the research
between July and August 2022.
Findings – Core archeological attractions, historical-cultural knowledge, leisure activities
and archeotourism’development of the destination have a positive effect on the intention to
participate in archaeotourism. On the other hand, additional archeological attractions and
participatory archeological activities do not significantly influence the intention to participate
in archaeotourism.”
Originality of the research – The study includes exceptional variables to demonstrate the
impact of attractive motivational factors on the intention to participate in archaeotourism.
Furthermore, the statistical analysis provides desirable motivational factors for archaeotourism
to determine the intention to visit archaeotourism sites. Thus, the research enables the
determination of visitation intention for a destination in the context of archaeotourism and
attempts to bridge the gap between tourists’ decisions and their visits. By modeling the effects
of archaeotourism incentives on tourists’ visitation intentions, evidence and knowledge gaps
in the literature are also addressed. |
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| ISSN: | 1330-7533 1847-3377 |