Influential post identification on Instagram through caption and hashtag analysis
Influencer marketing through social networks is becoming an important alternative to traditional ways of advertising. Various solutions have been proposed that often take advantage of graph-based approaches to discover influencers in social networks. This paper designs a new method for the discovery...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2020-03-01
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| Series: | Measurement + Control |
| Online Access: | https://doi.org/10.1177/0020294019877489 |
