Game of capitals: Production of influential online architecture

The grassroots can become an online influencer with the help of social media. Similarly, an online influencer mode is applicable in the architecture field. This study introduces the term “influential online architecture” (IOA) and aims to understand the cause and promotion of the IOA phenomenon and...

Full description

Bibliographic Details
Main Author: Xiaoxin Zhao
Format: Article
Language:English
Published: KeAi Communications Co., Ltd. 2020-09-01
Series:Frontiers of Architectural Research
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2095263520300200
_version_ 1818321177197674496
author Xiaoxin Zhao
author_facet Xiaoxin Zhao
author_sort Xiaoxin Zhao
collection DOAJ
description The grassroots can become an online influencer with the help of social media. Similarly, an online influencer mode is applicable in the architecture field. This study introduces the term “influential online architecture” (IOA) and aims to understand the cause and promotion of the IOA phenomenon and its impact on architecture. This research also introduces Bourdieu's four forms of capital, namely, economic, cultural, social, and symbolic capitals, as a framework to argue that IOA is promoted by capitals through visual spectacles, class divisions, national identity, and social recognition. The methodology of this research uses case studies and logical argumentation through presentation and analysis of photos, statistical data, and comments from journals, books, news, and social platforms. The current study concludes that the online influencer mode in architecture should be concerned because the overemphasis on capitals through the production of IOA may erode the design field. This research argues that a well-established architecture criticism and post-occupancy evaluation system and a rational online influencer mode would contribute to the development of the design domain.
first_indexed 2024-12-13T10:36:45Z
format Article
id doaj.art-194af25bfa8e41978ad8c86c8f7441d8
institution Directory Open Access Journal
issn 2095-2635
language English
last_indexed 2024-12-13T10:36:45Z
publishDate 2020-09-01
publisher KeAi Communications Co., Ltd.
record_format Article
series Frontiers of Architectural Research
spelling doaj.art-194af25bfa8e41978ad8c86c8f7441d82022-12-21T23:50:42ZengKeAi Communications Co., Ltd.Frontiers of Architectural Research2095-26352020-09-0193670680Game of capitals: Production of influential online architectureXiaoxin Zhao0School of Architecture, University of Queensland, Brisbane, AustraliaThe grassroots can become an online influencer with the help of social media. Similarly, an online influencer mode is applicable in the architecture field. This study introduces the term “influential online architecture” (IOA) and aims to understand the cause and promotion of the IOA phenomenon and its impact on architecture. This research also introduces Bourdieu's four forms of capital, namely, economic, cultural, social, and symbolic capitals, as a framework to argue that IOA is promoted by capitals through visual spectacles, class divisions, national identity, and social recognition. The methodology of this research uses case studies and logical argumentation through presentation and analysis of photos, statistical data, and comments from journals, books, news, and social platforms. The current study concludes that the online influencer mode in architecture should be concerned because the overemphasis on capitals through the production of IOA may erode the design field. This research argues that a well-established architecture criticism and post-occupancy evaluation system and a rational online influencer mode would contribute to the development of the design domain.http://www.sciencedirect.com/science/article/pii/S2095263520300200Social mediaInfluential online architectureBourdieuSocial capitalCultural capitalSymbolic capital
spellingShingle Xiaoxin Zhao
Game of capitals: Production of influential online architecture
Frontiers of Architectural Research
Social media
Influential online architecture
Bourdieu
Social capital
Cultural capital
Symbolic capital
title Game of capitals: Production of influential online architecture
title_full Game of capitals: Production of influential online architecture
title_fullStr Game of capitals: Production of influential online architecture
title_full_unstemmed Game of capitals: Production of influential online architecture
title_short Game of capitals: Production of influential online architecture
title_sort game of capitals production of influential online architecture
topic Social media
Influential online architecture
Bourdieu
Social capital
Cultural capital
Symbolic capital
url http://www.sciencedirect.com/science/article/pii/S2095263520300200
work_keys_str_mv AT xiaoxinzhao gameofcapitalsproductionofinfluentialonlinearchitecture